Responsibilities

• Lead the planning and delivery of creative for brand and performance campaigns that drive awareness, consideration, and loyalty.
• Coordinate channel owners (CRM, Digital Acquisition, Website, Social, PR, Community Marketing) to ensure execution of cohesive and aligned activity across the marketing mix to deliver campaign objectives.
• Lead the creative approach, from briefing and initial concept and messaging through to final asset delivery.
• Manage agencies and approval processes to deliver campaigns on schedule and budget.
• Partner with channel leads to monitor and report campaign performance across all touchpoints, using insight and data to refine creative and messaging for continuous improvement.
• Own the smooth execution of day-to-day marketing activity, including: Managing timelines and deliverables, Raising and tracking purchase orders (POs), Coordinating multiple concurrent workstreams
• Support tracking and reporting of campaign performance
• Work with channel owners to understand performance and identify optimisation opportunities
• Contribute to a test-and-learn culture across campaigns and channels
• Help share successes with the wider business, including key stakeholders

Requirements

• Proven marketing experience, ideally within a multi-channel in-house role.
• Experience managing integrated, multi-channel campaigns (digital, social, OOH, print, CRM, PR).
• Strong creative and strategic skills, with an eye for detail and delivery.
• Excellent project management, coordination, and stakeholder communication skills.
• Confident briefing and managing agencies, budgets, and timelines.
• Data-driven mindset with experience interpreting campaign performance and insight.
• A strong creative eye and high attention to detail
• Understanding of performance marketing
• Collaborative team player who enjoys orchestrating multiple moving parts to deliver results.