Responsibilities

• Partner with the Head of Marketing to shape priorities, progress key projects and drive the Conference & Events marketing strategy across the portfolio.
• Develop and maintain the annual Conference & Events marketing strategy, setting clear priorities, audiences, propositions, channels, budgets and measures of success.
• Use forecasts, pace reports, pipeline data and venue performance to identify need periods, demand gaps and growth opportunities, turning insight into targeted marketing activity.
• Collaborate closely with Business Development Managers and sales teams to align marketing activity with commercial priorities and support enquiries and revenue generation.
• Develop integrated quarterly campaign plans with clear objectives, audience insight, campaign briefs, channel plans, timelines and KPIs.
• Take a hands-on approach to priority campaign delivery, including building, testing and sending email campaigns, managing audiences and reporting on performance.
• Write and edit engaging campaign copy and produce straightforward, on-brand creative assets using Canva or similar tools.
• Recognise when specialist creative support is required and brief, manage and challenge design and digital agencies to deliver high-quality work on time and within budget.
• Manage the day-to-day performance and development of the Conference & Events website, including content updates, landing pages, user journeys, tracking and optimisation.
• Work closely with digital agencies and client teams to improve website visibility, enquiries and conversion.

Requirements

• Strong marketing experience, ideally within venues, hospitality, events, travel or another multi-site business.
• Experience developing marketing strategy and translating it into clear, deliverable campaign plans.
• Strong commercial awareness, with the ability to interpret forecasts, pipeline and performance data and turn insight into action.
• Experience managing senior clients and stakeholders, with the confidence to influence priorities, decisions and budgets.
• Strong integrated campaign experience across digital, email, content, paid media, PR, partnerships and events.
• Hands-on experience managing an email marketing platform, including campaign build, testing, audience management, sending and performance reporting.
• Confidence producing basic creative assets using Canva or a similar design tool.
• Experience briefing and managing creative and digital agencies.
• Experience managing and developing a direct report, with a genuine interest in supporting and developing others.
• An exceptional communicator and natural storyteller, able to turn strategy, insight and campaign ideas into clear and compelling presentations.

Benefits

• Competitive salary with bonus and full company benefits
• 25 days' annual leave plus bank holidays, your birthday off, and a holiday purchase scheme
• Healthcare & wellbeing: Aviva Digicare, Medicash (dental, optical, therapy treatments)
• Mental health support: 24/7 Employee Assistance Programme
• Family benefits: Enhanced maternity, paternity, and adoption leave. 2 days’ additional leave after returning from maternity leave, day off for your baby’s first birthday, enhanced family leave
• Perks & discounts: Shopping, entertainment, and travel discounts, 20% off Nuffield Health and 10% off PureGym memberships
• Financial wellbeing: Pension scheme, Life Assurance, preferred rates on salary finance products
• Development opportunities: Professional subscriptions, ongoing training and structured career pathways
• Meals on duty included