Marketing Manager - Lavish Alice

Trafford, UK (On-site)

Salary Not AvailableMid Level4+ years expFull time

Posted 6 months ago

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Job Summary

Own end-to-end fashion marketing for Lavish Alice, shaping integrated campaigns around product launches and brand moments, while driving social, influencer, PR, and content programs that grow traffic, engagement, and conversion.

  • Campaign orchestration: plan and execute cross-channel launches and seasonal moments across social, email, paid, influencer, PR, and onsite channels.
  • Content and voice: develop brand-aligned ideas and collaborate with creative to produce assets and copy that reflect a refined, confident tone.
  • Influencer and PR lifecycle: build relationships, manage seeding/gifting, events, and coverage to maximize reach and ROI.

Job Description

Responsibilities

  • Plan and execute integrated marketing campaigns aligned with key product launches, trading goals, and seasonal moments
  • Manage campaign calendars, ensuring cohesive messaging across social, email, paid, influencer, PR, and onsite channels
  • Collaborate cross-functionally with design, creative, and digital teams to align marketing with commercial priorities
  • Track performance and customer behaviour, adapting strategies in real time to drive traffic and conversion
  • Own and execute the social media strategy across Instagram, TikTok, Facebook, Pinterest, and emerging platforms
  • Develop compelling content ideas that reflect our brand DNA and tap into cultural trends
  • Collaborate with the creative team to produce on-brand assets that engage and convert
  • Lead community management and ensure a consistent, engaging brand voice
  • Monitor platform trends, algorithm changes, and competitor activity
  • Manage and support in-house and external content shoots

Requirements

  • 4+ years' experience in a fashion marketing role.
  • Background in e-commerce or DTC, ideally with Shopify experience
  • Ability to set, monitor, and achieve clear KPIs that align marketing efforts with business objectives
  • Deep understanding of fashion, social media trends, and influencer culture
  • Experience managing campaigns end-to-end from ideation to execution and performance tracking
  • Highly creative with a strong eye for aesthetics and detail
  • Excellent copywriting and storytelling skills with a confident, refined tone
  • Commercially minded with a strong understanding of ROI, working to clear KPIs to drive marketing decisions that balance creativity with measurable business impact
  • Strong communicator, collaborating cross-functionally across design, creative, merch & e-comm

Benefits

  • Bi-annual bonus scheme
  • Extra day off for your birthday
  • 25 days of annual leave (plus bank holidays)
  • Flexible working hours around core hours of 10-4
  • 40% staff discount across Club L London and Lavish Alice products
  • Enhanced pension contribution
  • Sick pay
  • Enhanced maternity policy
  • Healthcare Cashplan
  • Free onsite gym
Club L London logo

Club L London

Club L London is the next-generation online fashion retailer for the forward-thinking woman. Conceptualised and crafted in-house and abroad, we specialise in accessible luxury and unique designs of unrivalled quality to flatter all figures. From prom to occasion, am to pm, maternity, bridal and more, we deliver an engaging customer experience that connects our global community of diverse consumers, international fashion influencers and content creators with new and exciting collections dropping each week.Founded in 2007 Club L was created with the vision of offering long-lasting luxury styles, trend-oriented collections with a twist and unique, statement designs that offer both exceptional quality and fit in an otherwise saturated market of fast-fashion and throw-away goods. Accessible luxury through considered purchasing, limited edition collections that leave no wastage and responsible manufacturing are at the heart of the brand world-renowned for its premium fabrications, inclusive sizing and affordable price points.At Club L we are passionate about nurturing upcoming talent within the fashion industry whether it be design and development, marketing and PR, digital tech, creative, social or customer services within a diverse and collaborative environment. Our team is dedicated, ambitious and hard working and with a prestigious portfolio of global partners and rapidly growing e-commerce team, there are numerous opportunities to join Club L’s influential team and take your career to the next level. Think you’ve got what it takes? Then stay posted on our Linked In for job vacancies.

Founded in 2007
Trafford Park, England, GBR
150 employees (48 in marketing)

Recent Ads

Traffic Signals

Monthly Visitors
1.5M
Monthly Google Ads Budget
$2.9K
Traffic Source Mix
Search
51%
Direct
39.6%
Referral
4.5%
Social
3.8%
Paid
1%

Headcount Trend

Current headcount: ~150

Marketing Team

Marketing Team Size
29 (19% of company)
Marketing Roles Posted (Last 30 Days)
1

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