Responsibilities

• Develop and implement the overall marketing strategy in line with business objectives.
• Plan, manage, and optimise multi-channel marketing campaigns across digital and offline platforms.
• Manage paid advertising campaigns, including Google Ads, Meta, and other relevant channels.
• Oversee social media strategy, content planning, and community engagement.
• Manage email marketing campaigns and customer lifecycle communications.
• Work with external agencies, designers, photographers, and content creators where required.
• Create engaging marketing content including website copy, blogs, landing pages, brochures, and promotional materials.
• Monitor website performance, SEO, and conversion optimisation.
• Analyse campaign performance using Google Analytics and other reporting tools, providing regular insights and recommendations.
• Manage the marketing budget and maximise return on investment.

Requirements

• Minimum 3–5 years' experience in a marketing management role.
• Strong knowledge of digital marketing including PPC, SEO, email marketing, and social media.
• Experience managing marketing campaigns from concept through to delivery.
• Excellent copywriting and communication skills.
• Strong analytical skills with experience using Google Analytics and reporting tools.
• Experience managing marketing budgets.
• Highly organised with excellent project management skills.
• Ability to work independently while collaborating across departments.
• Proficiency in marketing platforms and CRM systems.

Preferred

• Experience within the travel, leisure, or hospitality sector.
• Knowledge of booking systems or travel CRM platforms.
• Experience with Canva, Adobe Creative Suite, or similar design software.
• Familiarity with marketing automation platforms.

Benefits

• Competitive salary based on experience.
• Hybrid working (3 days per week in our Colchester office).
• 25 days annual leave plus bank holidays.
• Company pension.
• Staff travel discounts and holiday incentives.
• Ongoing training and professional development.
• Friendly, supportive, and growing team environment.
• Opportunities to shape the future of a growing travel brand.