Responsibilities

• Lead the development and delivery of marketing strategies and plans across the onboarding experience.
• Work within cross-functional Digital Onboarding squad to scope, map and deliver engaging customer experiences across digital, CRM, content, print and wider channels.
• Act as the key Brand & Marketing contact, coordinating requirements and delivery across teams.
• Use data, insight and performance reporting to optimise marketing activity, customer outcomes and channel effectiveness.
• Champion brand governance, Consumer Duty and regulatory requirements throughout planning, delivery and ongoing optimisation.
• Lead content planning, journey design and CRM requirements, helping to build scalable and automated engagement capability.
• Partner with the CRM optimisation Lead to drive best practice

Requirements

• Broad marketing experience, ideally gained within life, pensions or financial services.
• Strong understanding of CRM, marketing automation, data-led engagement and journey design methodology.
• Experience delivering journey-led communications and marketing plans through agile ways of working.
• Confident using insight, performance data and reporting to make recommendations and improve outcomes.
• Excellent stakeholder management skills, with the ability to collaborate across specialist teams and influence delivery.
• A strong customer focus, commercial judgement and commitment to delivering inclusive, brand-aligned communications.

Benefits

• we've always been proud to reward employees by offering great workplace benefits such as 28 days annual leave in addition to bank holidays, an up to 14% employer matching pension scheme and private medical insurance.