Responsibilities

• Support the planning and delivery of integrated multi-channel marketing campaigns across conferences, awards and forums.
• Write, proofread and coordinate marketing content across email, social media, websites, digital advertising and other promotional channels.
• Build, execute and monitor email marketing campaigns, including campaign reporting and post-event analysis.
• Manage social media activity across relevant platforms to maximise audience engagement and campaign performance.
• Assist in the delivery of marketing campaigns for high-profile live events, ensuring activity is delivered on time and to a high standard.
• Analyse audience data and campaign performance to identify opportunities for continuous improvement.
• Maintain and utilise customer marketing databases to support effective campaign targeting.
• Support the creation and maintenance of event websites and landing pages, ensuring content remains accurate and engaging.
• Build effective working relationships with internal stakeholders, including Editorial, Commercial, Design, Data and Production teams, as well as external agencies and suppliers.
• Provide administrative and operational support to ensure the successful delivery of the Live Events portfolio.

Requirements

• Knowledge of marketing principles and campaign delivery.
• Understanding of digital marketing channels including email and social media.
• Awareness of customer data, audience segmentation and campaign reporting.
• Understanding of content management systems and website maintenance.
• Minimum Criteria: Knowledge of B2B media, publishing or events industry is desirable.
• Skills: Excellent written and verbal communication skills; Strong organisational and planning skills with the ability to manage multiple priorities; High attention to detail and commitment to producing accurate work; Strong time management skills and ability to meet deadlines in a fast-paced environment; Creative copywriting skills across a range of marketing channels; Ability to analyse campaign performance and identify opportunities for improvement; Strong collaboration and relationship-building skills; Good problem-solving skills and ability to use initiative; Proficiency in Microsoft Office applications.
• Experience: Some experience supporting marketing campaigns through employment, internships or work placements; Confident in creating marketing content across a range of digital channels; Experience working collaboratively within a team environment; Demonstrates the ability to manage multiple priorities and meet competing deadlines; Familiarity with marketing platforms, CRM systems or content management systems is desirable.

Preferred

• Knowledge of the B2B media, publishing or events industry is desirable
• Familiarity with marketing platforms, CRM systems or content management systems is desirable

Benefits

• 25 days holiday per year excluding bank holidays (increasing 1 day per year of service up to 30 days)
• Work from anywhere in the world for up to 3 weeks of the year with our ‘Work from Anywhere’ days
• Flexible working hours (core hours from 10-3) allowing you the flexibility to adapt your work schedule to your personal commitments
• Generous contributory pension scheme
• Health Cash Plans: With our health cash plans, you can access a range of healthcare benefits, including coverage for medical expenses, dental care, optical services, and more