Responsibilities

• Development of monthly email calendars
• Planning & delivering web, email and display advertising campaigns
• Measuring and reporting on the performance of all digital marketing campaigns, member communications, and our loyalty scheme members
• Collaborate with internal teams to optimise user experience
• Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
• Forecast growth and report ROI for marketing campaigns
• Keep abreast of digital marketing trends and web technologies
• Monitoring competitors’ digital campaigns
• Close dialogue with sales, head office, customer service and business partners
• Seek new ways to drive traffic to the site and opportunities to increase conversions

Requirements

• 1+ years of experience in digital marketing
• Strong organisational, project management, and communication skills with the proven ability to work on multiple projects at once
• Able to prioritise, work independently, and solve problems, working comfortably under pressure
• Ability to solve problems creatively in a fast-paced environment, take initiative to achieve results, meet short deadlines, and maintain a positive attitude
• Excellent verbal and written communication skills
• Experience performing post activity reviews and delivering detailed analysis to the business
• High levels of self-motivation with a sense of urgency

Preferred

• Knowledge of the e-cigarette industry
• Familiar with Klaviyo, Shopify and other online platforms
• Experience managing loyalty programs

Benefits

• Casual dress
• Company pension
• Employee discount
• On-site parking
• Private medical insurance