Responsibilities

• Deliver marketing campaigns for AEO events, initiatives and member services.
• Create engaging content for emails, websites, blogs, social media and other marketing channels.
• Keep the AEO and event websites up to date, ensuring content is accurate, engaging and easy to use.
• Build, send and test email campaigns, then review performance to improve future activity.
• Help manage AEO's social media channels and create content that encourages engagement.
• Create marketing materials including brochures, presentations, graphics, videos and other digital assets.
• Edit video content for social media and digital channels, and capture simple social content at events where required.
• Support lead generation and event registrations through marketing activity.
• Maintain accurate member and customer data within the CRM.
• Work closely with colleagues across membership, events and partnerships to promote AEO activity.

Requirements

• At least one year's experience in a marketing role
• Excellent written English and strong attention to detail.
• We're a small team, so flexibility is essential. We're looking for someone who's willing to get stuck in, support colleagues and help wherever needed, particularly during busy event periods.
• Able to write engaging content for different audiences and communication channels.
• Good organisation skills with the ability to manage multiple projects and deadlines.
• Comfortable learning new digital systems and marketing platforms.
• Able to review campaign performance and use insights to improve future marketing activity.
• Comfortable creating visual content using design tools such as Canva or Adobe Creative Suite.
• Comfortable creating simple social media content at events and editing video content for social media and digital channels.
• Strong communication and relationship-building skills.

Preferred

• Email marketing platforms.
• CRM systems.
• Website content management systems (CMS).
• Google Analytics or other website reporting tools.
• Social media management or scheduling tools.
• Event marketing.
• Working within a membership organisation, trade association or events business.

Benefits

• Hybrid working.
• Discretionary event & performance bonuses.
• Cycle to Work scheme.
• Childcare vouchers (where applicable).
• Ongoing learning and development.