Responsibilities

• Reporting to the Marketing Manager, you will provide key support to UK & Ireland Marketing initiatives and assist in delivering marketing initiatives.
• Support Junior Marketing Manager in executing all marketing activities
• Mirroring Carhartt WIPs global marketing plan in the UK/IR market
• Development, production and support of B2B & B2C marketing.
• Organise and handle logistics of seasonal seeding and bespoke gifting orders
• Manage showroom samples for shoots and manage model castings and fittings
• Work together with Retail Manager to recognise local marketing needs, conception and activation of new concepts to help promote the UK stores.
• Support wholesale customers with marketing activities.
• Support and manage production and logistics of local campaign and seasonal photoshoots.
• Support with managing local social media channels.
• Produce editorial work for Carhartt WIPs UK social media channels.
• Event production, from concept to completion, including special releases, anniversary events, store events, music events / festivals etc.
• Managing artwork proposals, Basecamp, copy requests, and building decks for relevant projects.
• Manage all monthly reporting processes and newsroom mailouts with guidance from Marketing Manager.
• Manage seasonal OOH site bookings, consistently researching new opportunities for campaign visibility.
• Site visits to Carhartt WIP retail stores, wholesale customers, venues, collaborative partners and any other location required at any time through the UK.

Requirements

• Experience and understanding of marketing principles
• Teamwork, planning, commercial awareness
• Numerical skills
• Excellent knowledge of computer software- MS-Office / KeyNote
• Proficient with Adobe Creative Suite and online applications including social media platforms and associated programmes
• High level of self-organization, communication, multitasking and improvisation
• Demonstrable ability to multi-task and adhere to deadlines
• Good knowledge, deep connection and understanding of fashion, music, skate, art and sub-cultures