Responsibilities

• Design and execute a marketing strategy that speaks to our core audience of serious sellers and smart buyers.
• Lead digital campaigns across social media, email, and paid channels to boost brand visibility and auction participation.
• Content creation that highlights the value of our platform and builds trust with high‑intent users – from short ‑form videos and high‑quality on‑site photography, to engaging written content.
• Design visually appealing graphics and multimedia content using Adobe Photoshop and Adobe Creative Suite tools or similar.
• Work closely with third-party suppliers and agencies to deliver high-quality marketing initiatives.
• Analyse performance data to optimise campaigns and maximise ROI.
• Manage budgets and report on results with a focus on measurable impact.
• Collaborate with internal teams
• Support lead‑generation activities through SEO, PPC, events, and data‑driven marketing approaches.
• Manage brand consistency across all marketing materials and customer touchpoints.

Requirements

• Proven experience in marketing, minimum 3 years; ideally from a digital agency or through hands‑on marketing of plant and industrial machinery, construction equipment, or commercial assets within auction, dealership, trade‑sales, or e‑commerce environments.
• Skilled in design and content creation using tools such as Canva, Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro), or equivalent alternatives.
• Ability to produce and edit short‑form video content using editing tools including Premiere Pro, Final Cut, CapCut, or similar platforms.
• Competent in photography, including camera operation and photo‑editing tools.
• Experience with website management via WordPress or similar CMS platforms, along with basic HTML/CSS and SEO fundamentals.
• Proficient with email marketing and automation tools such as HubSpot, Mailchimp, or equivalent systems.
• Experienced in managing social media channels across LinkedIn, Facebook, and Instagram, including scheduling tools like Hootsuite or Buffer.
• Strong ability to interpret performance data using tools such as Google Analytics, Google Search Console, and social media insights.
• Experience with digital advertising platforms (Google Ads, Meta Ads Manager, LinkedIn Ads) is beneficial.
• Excellent organisational skills with the ability to manage multiple projects and deadlines.

Preferred

• Relevant marketing qualifications (CIM, Digital Marketing Institute, or similar) are desirable
• Degree in Marketing, Communications, Design, or related field, or equivalent industry experience

Benefits

• Casual dress
• Company pension
• Free parking
• Private medical insurance
• Transport links
• Internal & external training provided
• Free on-site car parking
• Auto enrolment on Day 1 to the Company Pension Scheme
• A modern, well‑equipped office designed for efficient, high‑performance work.
• An environment where you can make a genuine impact, with your contributions recognised and your achievements clearly seen