Responsibilities

• Develop and implement a cohesive, forward-thinking content strategy aligned with brand and commercial objectives
• Produce high-quality, engaging, on-brand content across social media, websites, newsletters, email marketing, campaigns, and printed materials
• Lead copywriting across all channels, including brand storytelling, menus, campaigns, and CRM communications
• Craft compelling narratives that bring to life Nikkei cuisine, events, activations, and the Chotto Matte lifestyle
• Take ownership of email newsletters and CRM communications, ensuring strong storytelling and conversion focus
• Use iPhone and native tools to capture high-quality, real-time content including trending video, food & beverage, and atmosphere-led storytelling
• Oversee day-to-day management of all social channels, ensuring consistent tone of voice and frequent, high-quality output
• Grow and engage communities across Instagram, TikTok, Meta, YouTube, and LinkedIn
• Stay ahead of trends and ensure content remains culturally relevant and platform native
• Plan, execute, and manage paid social campaigns across Meta and Google Ads