Marketing and Content Executive

London, UK (Hybrid)

£35K/yr – £40K/yrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own the content engine across social, email, and paid media to tell the Chotto Matte story, elevate Nikkei cuisine, and drive audience growth and conversions through platform-native storytelling.

  • Content Strategy & Storytelling: set the brand-led content direction and ensure integration with commercial goals.
  • Content Creation & Channels: produce and manage on-brand material across social, websites, newsletters, and campaigns; lead copy across all touchpoints.

Job Description

Responsibilities

  • Develop and implement a cohesive, forward-thinking content strategy aligned with brand and commercial objectives
  • Produce high-quality, engaging, on-brand content across social media, websites, newsletters, email marketing, campaigns, and printed materials
  • Lead copywriting across all channels, including brand storytelling, menus, campaigns, and CRM communications
  • Craft compelling narratives that bring to life Nikkei cuisine, events, activations, and the Chotto Matte lifestyle
  • Take ownership of email newsletters and CRM communications, ensuring strong storytelling and conversion focus
  • Use iPhone and native tools to capture high-quality, real-time content including trending video, food & beverage, and atmosphere-led storytelling
  • Oversee day-to-day management of all social channels, ensuring consistent tone of voice and frequent, high-quality output
  • Grow and engage communities across Instagram, TikTok, Meta, YouTube, and LinkedIn
  • Stay ahead of trends and ensure content remains culturally relevant and platform native
  • Plan, execute, and manage paid social campaigns across Meta and Google Ads
Chotto Matte logo

Chotto Matte

Celebrating the best of authentic and innovative Nikkei cuisine, Chotto Matte restaurants are set in stylish and contemporary architectural spaces, in the world’s most inspirational cities.Created in 2013 by Founder and Owner Kurt Zdesar, the concept continues to evolve, and push the boundaries and vision of the restaurant scene.

Founded in 2013
London, England, GBR
299 employees (13 in marketing)

Traffic Signals

Monthly Visitors
108.9K
Traffic Source Mix
Search
57.3%
Direct
32.8%
Referral
5.9%
Social
3.1%
Paid
0.9%

Headcount Trend

Current headcount: ~299

Marketing Team

Marketing Team Size
6 (2% of company)
Marketing Roles Posted (Last 30 Days)
1