Responsibilities

• Own and deliver marketing plans to drive demand generation, revenue pipeline, brand awareness and customer marketing.
• Act as a strategic business partner, driving market expansion across regions and markets.
• Build product positioning, messaging frameworks and value propositions.
• Collaborate with Creative and Communications teams to deliver guides, whitepapers, blogs, webinars and case studies.
• Monitor market trends, competitor activity and regulatory developments, translating insights into strategic direction.
• Partner closely with Sales, Customer Success and Product teams to improve customer experience and optimise conversion.
• Create and deliver sales enablement materials including battlecards, ROI tools, pitch decks and market narratives.
• Own campaign reporting, analysis and optimisation using data and insights.
• Lead and develop a small team, providing direction, coaching and performance management support.
• Support the Marketing Director in delivering product marketing strategy and ensuring effective alignment across marketing activities.

Requirements

• Proven experience in revenue marketing, growth marketing or product marketing within a SaaS or EdTech business.
• Experience partnering with Sales to maximise conversion and revenue.
• Proven ability to articulate product value and create compelling messaging.
• Experience delivering integrated multi-channel marketing campaigns.
• Experience leading, influencing and managing a small team.
• Understanding of the challenges faced by schools and school groups.
• Familiarity with go-to-market planning for integrated technology solutions and subscription models.
• Exceptional storytelling, copywriting and messaging development skills.
• Strategic thinker with strong planning and campaign management capability.
• Data-driven and commercially minded.

Benefits

• 25 days annual leave rising to 30
• 5% pension
• State of the art offices
• Access to a range of benefits via My Benefits World
• Free eye care cover
• Life Assurance
• Cycle to Work Scheme
• EAP (Employee Assistance Programme)
• Quarterly Tes Socials
• Access to an extensive Learning and Development menu