Responsibilities

• Plan, build, and manage multi-channel performance campaigns across paid and digital channels (e.g. Google Ads, LinkedIn, Meta)
• Develop and optimise campaign funnels, including retargeting, landing pages, and nurture activity
• Write and adapt performance-focused copy, including ads, headlines, and calls to action
• Monitor and improve campaign performance to increase lead generation, conversion, and engagement
• Plan and deliver campaigns aligned to organisational priorities
• Write and adapt performance-focused copy, including ads, headlines, landing pages, and calls to action
• Develop and test multiple variations to support A/B testing and optimisation
• Monitor and improve conversion performance and user journeys
• Work with the Marketing Manager and team to shape targeting, messaging, and campaign approach.
• Support the development of campaign creative assets, including photography, video, and design materials, working collaboratively with the wider team and external suppliers where required.

Requirements

• Experience delivering performance marketing campaigns across digital channels (e.g. Google Ads, LinkedIn, Meta or similar)
• Ability to write clear, concise, and persuasive copy tailored to digital channels and conversion objectives
• Strong understanding of lead generation, conversion funnels, and campaign optimisation
• Ability to plan, manage, and optimise multi-channel campaigns to deliver measurable results
• Experience tracking and interpreting key performance metrics (e.g. leads, conversion rates, CTR)
• Ability to use data and insight to improve campaign performance and decision-making
• Experience working with landing pages and improving conversion and user journeys
• Strong organisational skills with the ability to manage multiple campaigns and priorities
• Ability to work collaboratively with stakeholders and translate objectives into effective campaigns
• Good written communication skills and ability to contribute to campaign messaging and calls to action

Preferred

• Experience using paid media platforms (e.g. Google Ads, LinkedIn Campaign Manager, Meta Ads Manager)
• Familiarity with analytics and tracking tools (e.g. Google Analytics or similar)
• Experience supporting A/B testing and campaign experimentation
• Understanding of CRM systems and lead nurture journeys
• Experience working with email marketing and automation platforms (e.g. DotDigital or similar)
• Basic understanding of content marketing and campaign performance
• Experience in a B2B, membership, or not-for-profit environment
• Experience supporting campaigns for events, training, or commercial services

Benefits

• SCCI Staff Benefits: Flexible working policy including work from home
• 25 days annual leave + bank holidays + Christmas shutdown (28 days for long service) pro rata
• Contributed pension
• Life Assurance
• Westfield Health plan Level 2
• Subsidised travel
• On site gym membership
• Company pension
• Free or subsidised travel
• Gym membership