Insights & Strategy Senior Manager

Leeds, UK (Hybrid)

£55K/yr – £65K/yrSenior LevelFull time

Posted 12 days ago

Job Summary

Own the insights and strategy roadmap for key RMN clients, turning campaign performance and market trends into strategic recommendations while leading a small team and guiding post-campaign reporting.

  • Define and drive the RMN insights and planning agenda for clients
  • Translate data into actionable recommendations and measurement frameworks
  • Mentor and manage two direct reports and coordinate with cross-functional teams

Job Description

Responsibilities

  • Strategic Insight & Planning Leadership: Own and execute the insights and strategy roadmap for key Retail Media Network (RMN) clients. Translate campaign performance, shopper behaviour, sales data, and market trends into clear, commercially sharp recommendations.
  • Media & Commercial Support: Develop insight-led media planning recommendations and measurement frameworks that connect planning, campaign effectiveness, and commercial growth.
  • Client & Stakeholder Management: Act as a trusted advisor to retailer clients, FMCG brands, and internal teams. Build strong working relationships and lead engagement with external data vendors and reporting partners to ensure accurate, high-quality deliverables.
  • People Leadership: Coach, mentor, and line-manage up to two direct reports, creating clarity around priorities, quality standards, and career development within a collaborative team culture.
  • Reporting & Governance: Oversee post-campaign reporting methodologies and metric definitions, working alongside reporting and data teams to continually improve analytics outputs and automation.
  • Market Trends & Innovation: Stay ahead of industry developments across retail media, shopper insights, and measurement trends, sharing relevant market intelligence across the wider business.

Requirements

  • Experience: Proven track record in retail media, FMCG, retail analytics, digital media, or marketing effectiveness.
  • Leadership: Experienced in direct line management, leading and coaching a small team.
  • Commercial Mindset: Strong commercial acumen with a proven ability to translate complex data into actionable, strategic client narratives.
  • Data Measurement Expertise: Deep understanding of campaign measurement, reporting frameworks, and media effectiveness principles. Data literate and comfortable with large dataset manipulation.
  • Stakeholder Impact: Exceptional presentation and stakeholder management skills, comfortable operating across commercial, client service, and technical data teams.
  • Qualifications: Degree-level qualification in Marketing, Business, Economics, Statistics, Analytics, or a related discipline.
  • Tools: Proficiency in visualisation tools e.g.; Power BI, Pyramid, Tableau and Google Slides and Sheets (or equivalent presentation and spreadsheet tools).

Benefits

  • 27 days holiday, plus bank holidays, 4 "joker" half days and your birthday off
  • Hybrid and flexible working policy
  • Vibrant agency environment with regular social and wellbeing activities
  • Enhanced maternity/paternity pay
  • Electric Car Scheme
  • Cycling to work scheme
  • Income protection, Death in Service and Pension Scheme.
  • Employee Discounts
GIG Retail logo

GIG Retail

3.6 Glassdoor

Unlocking the power of retail media.Developing retail media networks for some of the biggest retailers in the world has given us a unique understanding of what is required to succeed. Whether it’s growing an established retail media network or launching a new one, we have the experience and expertise to accelerate your ambition.GIG Retail is part of the Advantage Smollan Group - a global network of agencies specialising in the provision of sales, marketing and data solutions for retailers and consumer goods companies. GIG Retail can utilise the Advantage Smollan global network to activate campaigns anywhere in the world with the benefit of worldwide resource but with local knowledge and expertise.

Founded in 2009
Leeds, England, GBR
69 employees (15 in marketing)
1% recommend to a friend

Salaries

Posted range

£55K/yr – £65K/yr

Taken straight from the job posting.

See all GIG Retail salaries

Marketing Team

Marketing Team Size
13 (19% of company)
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
1.7K
Monthly Google Ads Budget
$2

Headcount Trend

Current headcount: ~69
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Insights & Strategy Senior Manager

GIG Retail · Leeds, UK · Hybrid