Head of Marketing and Revenue
Cheltenham, Gloucestershire, UK (Unknown)
Posted 1 day ago
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Job Summary
Own and deliver the marketing and revenue strategy for Cheltenham Racecourse, driving growth across admissions, memberships, events and partnerships, while building a high-performing team and guiding data-driven campaigns.
- Lead pricing, budgeting and revenue planning to maximise commercial opportunities.
- Develop data-led acquisition and retention strategies to boost performance and value.
- Shape integrated campaigns and partnerships that grow audiences and deliver measurable ROI.
Job Description
Responsibilities
- Lead and deliver the marketing and revenue strategy for Cheltenham Racecourse, driving sustainable commercial growth and performance.
- Own pricing, budgeting and revenue planning, maximising opportunities across admissions, memberships, music and commercial activities.
- Develop data-led customer acquisition and retention strategies, using insight to enhance performance and customer value.
- Shape and execute integrated marketing campaigns that grow audiences, strengthen the brand and deliver measurable ROI.
- Drive long-term growth of Cheltenham's major festivals, influencing product, pricing, audience, marketing and brand strategy.
- Identify and unlock new revenue streams, leading commercial negotiations and developing strategic partnerships to maximise racecourse assets.
- Champion exceptional customer experiences, overseeing race day themes, entertainment and event delivery to drive attendance and satisfaction.
- Build and lead a high-performing team, creating a culture of accountability, innovation and continuous improvement.
- Play a key role within the Cheltenham senior management team, shaping racecourse strategy, fostering community relationships and collaborating across The Jockey Club to deliver business-wide success.
Requirements
- Proven experience in a senior marketing, commercial or revenue leadership role within sport, entertainment or a comparable customer-focused industry.
- A strong track record of delivering ambitious revenue growth and exceeding commercial targets.
- Demonstrable experience developing and executing successful marketing and revenue strategies.
- An inspiring people leader, with a proven ability to build, motivate and develop high-performing teams.
- Commercially astute, with strong sales, negotiation and business development skills.
- A strategic thinker who can identify opportunities, solve complex challenges and drive sustainable growth.
- An exceptional communicator, capable of influencing and building strong relationships with stakeholders at all levels.
- Data-driven and insight-led, using analysis and customer understanding to inform decision-making and maximise performance.
- Resilient, innovative and results-focused, with the ability to thrive in a fast-paced environment and deliver under pressure.
Benefits
- All colleagues can go along to any of our race day or music events free of charge – along with 3 friends or family with our TeamPass Ticket scheme.
- An award-winning pension scheme provider with a generous employer contribution
- A healthcare cash back plan enabling you to claim money back on health & wellbeing services.
- 25 days annual leave
- Access to a suite of Learning & Development training resources from renowned providers
- A whole host of other benefits including free eyecare vouchers, a ride to work cycle scheme & discounts across varying retailers & services.
The Jockey Club
LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.
