475635

£62,111 - £77,439

Starting salary is £62,111 with the maximum salary on this scale being £77,439 subject to future COPFS pay awards. All salaries are pro-rata for part-time staff.
Please see our website for further information on the additional benefits we provide.

A Civil Service Pension with an employer contribution of 28.97%

Permanent

Communications / Marketing

Full-time

1

You can be based in Edinburgh.
You will be required to attend office at least once a week thereafter or as and when
required.
Home working and flexible working opportunities are available under our Agile working policy on agreement with your Line Manager.

As our Head of Digital Communications, you will lead the development and delivery of COPFS’s digital communications strategy, ensuring our digital channels support public understanding of the justice system and reflect our organisational priorities.
Operating at a senior level, you will provide strategic advice and influence decision making across the organisation, working with leaders, specialists and operational colleagues to embed digital thinking into communications planning and delivery.
You will oversee digital standards, governance, accessibility, analytics and channel performance, ensuring our communications are effective, user-focused and evidence-based. This is a unique opportunity to build and shape a developing specialist function, driving innovation, influencing organisational change and improving how COPFS engages with the public through digital channels.
As a developing specialist team, you will require a balance of strategic leadership and practical delivery, with the ability to move confidently between setting direction and personally leading complex digital communications activity.
Key responsibilities
Strategic Leadership and Digital Direction
• Lead the development, implementation and continuous improvement of COPFS’s digital communications strategy, ensuring alignment with organisational priorities and public need
• Shape the future direction of digital communications within COPFS, establishing clear standards, governance and ways of working
• Identify opportunities to improve how the organisation communicates through digital channels, driving innovation and service improvement
• Ensure digital communications activities contribute to wider organisational objectives and support public confidence in COPFS
Senior Stakeholder Engagement and Influence
• Act as the senior digital communications advisor, providing expert advice and recommendations to Senior Leaders and colleagues across COPFS
• Build strong relationships with stakeholders at all levels, influencing decision making and promoting best practice in digital communications
• Support the handling of high-profile, sensitive and complex communications issues, ensuring digital considerations are effectively represented
• Champion user-focused and evidence-based approaches to communications planning and delivery
Digital Channels, Content and Governance
• Provide strategic oversight of COPFS’s digital channels, including the corporate website, social media platforms and future digital communication developments
• Personally oversee and contribute to the development, commissioning and publication of complex, sensitive or high-profile digital content
• Establish and maintain governance arrangements that ensure content is accurate, accessible, compliant and aligned with organisational standards
• Lead the development and implementation of digital content standards, publishing processes and commissioning arrangements
• Ensure compliance with accessibility legislation, information governance requirements, copyright obligations and relevant digital standards
Insight, Performance and Continuous Improvement
• Use analytics, audience insight, user feedback and digital performance data to inform decision-making and strategic priorities
• Lead the evaluation of digital communications activity, measuring effectiveness and identifying opportunities for improvement
• Oversee the development of reporting frameworks and performance measures to demonstrate impact and value
• Promote a culture of continuous improvement, learning and innovation across digital communications activity
Resource and Supplier Management
• Manage allocated budgets, commissioned activity and external supplier relationships, ensuring value for money and effective delivery
• Exercise appropriate delegated authority in relation to digital communications expenditure and procurement activities
• Lead, develop and support specialist digital communications resources, creating a high-performing and collaborative culture
• Ensure resources are effectively prioritised to deliver organisational and strategic objectives
Please note these are not exhaustive lists and other duties may be required as
appropriate to the role

We are looking for applicants who are strategic, forward thinking digital communications professionals who combine expert technical knowledge with strong
leadership and influencing skills. You should be comfortable operating in a complex environment, building credibility with senior stakeholders and translating digital opportunities into meaningful organisational outcomes.
You should be passionate about creating accessible, user-focused communications and committed to ensuring that digital channels meet the needs of diverse audiences. You will bring sound judgement, a create and analytical mindset and the ability to balance innovation with appropriate governance, risk management and
professional standards.
You will be confident leading change, using evidence and insight to inform decisions and inspire others to adopt new ways of working. You should also demonstrate resilience, political awareness and a commitment to public service, alongside a genuine enthusiasm for shaping a developing digital communications function and helping organisations communicate more effectively in an increasingly digital world.
Relevant professional qualifications in communications, digital marketing, content design or related disciplines would be advantageous, although equivalent knowledge and experience gained through a professional career will be equally valued.

Significant experience of developing and delivering digital communications strategies that support organisational objectives and improve engagement with target audiences
Experience of providing expert digital communications advice to senior stakeholders, influencing decision-making and promoting best practice across an organisation
Experience of using analytics, audience insight, user feedback and performance data to inform strategic decisions and drive continuous improvement
Experience of leading complex digital communications projects, programmes or services, managing competing priorities and delivering measurable outcomes
Experience of managing teams, specialist resources, suppliers or commissioned services to deliver high-quality digital communications activity
Experience of establishing or improving digital governance, standards or processes to ensure effective, consistent and complaint digital communications

We'll assess you against these behaviours during the selection process:

• Changing and Improving
• Communicating and Influencing

We'll assess you against these technical skills during the selection process:

• Practical knowledge of digital communications tools and platforms, including content management systems, analytics platforms, accessibility testing tools, social media management systems and digital content creation software such as Adobe suite.
• The ability to develop and implement effective digital communications strategies that deliver clear organisational outcomes.
• The ability to use audience insight, analytics and evaluation to inform decision-making and measure success.
• Expert knowledge of digital communications best practice, including content design, accessibility, channel management and user-centred approaches.
• The ability to establish appropriate governance, standards and controls to manage digital communications activity effectively.

Alongside your salary of £62,111, Crown Office and Procurator Fiscal Service contributes £17,993 towards you being a member of the Civil Service Defined Benefit Pension scheme. Find out what benefits a Civil Service Pension provides .

Artificial intelligence can be a useful tool to support your application, however, all examples and statements provided must be truthful, factually accurate and taken directly from your own experience. Where plagiarism has been identified (presenting the ideas and experiences of others, or generated by artificial intelligence, as your own) applications may be withdrawn and internal candidates may be subject to disciplinary action. Please see our candidate guidance for more information on appropriate and inappropriate use.

The Civil Service is committed to attract, retain and invest in talent wherever it is found. To learn more please see the Civil Service People Plan and the Civil Service Diversity and Inclusion Strategy .

This vacancy is part of the Great Place to Work for Veterans initiative.

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