Responsibilities

• Own and optimise performance marketing activity across the group with the support of an external agency
• Manage external paid media agencies across Google Ads and Paid social and potential new channels in the future.
• Drive lead generation initiatives focused on pipeline growth, conversion, and ROI
• Monitor, analyse, and improve campaign performance through data-driven optimisation
• Support full-funnel marketing activity, from awareness through to lead nurturing and conversion
• Continuously identify opportunities to improve acquisition efficiency and marketing effectiveness
• Lead and evolve the group’s HubSpot marketing infrastructure and processes
• Help the business maximise value from its newly implemented CRM ecosystem
• Ensure CRM and marketing data integrity, consistency, and actionable insights
• Work closely with sales teams to improve lead management, attribution, and funnel visibility

Requirements

• 6+ years’ experience in growth marketing, performance marketing, demand generation, or similar roles
• Extensive hands-on HubSpot experience is essential for this role.
• Proven experience delivering commercially successful B2B and SaaS marketing campaigns with measurable business impact
• Proven experience managing paid media agencies and performance campaigns
• Strong analytical and reporting capabilities with a data-first mindset
• Commercially minded with a strong understanding of revenue growth, pipeline generation, and marketing ROI
• Experience supporting B2B, SaaS, technology, AI, or digital businesses preferred
• Experience launching or scaling new propositions/products is highly desirable
• Experience mentoring or supporting junior/mid-level marketers within a collaborative team environment
• Strong ability to independently own projects, make strategic decisions, and drive execution without heavy oversight

Benefits

• Opportunity to help shape the future marketing infrastructure and growth strategy of the group
• Play a key role in scaling a brand-new AI proposition from the ground up
• High level of ownership, autonomy, and strategic influence
• Direct exposure to senior leadership, including the VP of Marketing
• Work across a mix of established and emerging brands
• Collaborate with international teams across marketing, product, sales, and strategy
• Flexible hybrid working environment
• Join an ambitious, evolving business focused on innovation, performance, and growth