Growth & Digital Marketing Executive at Samuel Grant Packaging | Sheffield, UK | £25K/yr – £32K/yr

Samuel Grant Packaging

Growth & Digital Marketing Executive

Sheffield, UK (Unknown)

£25K/yr – £32K/yrEntry Level1+ years expFull time

Posted 4 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the brand presence and demand flow by blending content, SEO, events, and outbound to turn site visitors into tracked leads.

Brand Presence & Content: Build photo/video content to keep the brand top of mind across core channels.
Lead Gen & Open Days: Improve website/CTA/LinkedIn performance and run targeted outbound while planning Open Days for face-to-face engagement.
SEO & Trend Intelligence: Apply advanced SEO/AEO tactics and monitor exhibitions and trends to inform ROI and future activity.

Job Description

Responsibilities

Brand Presence & Content: Create engaging photo and video content to ensure our brand is constantly visible across key digital channels.
Lead Generation: Optimise our website, calls-to-action (CTAs), and LinkedIn pages to turn cold traffic into warm inbound enquiries.
Modern Search Optimization: Execute advanced SEO and AEO strategies to rank for traditional search and AI-driven platforms like ChatGPT or Perplexity.
Market & Trend Intelligence: Research exhibitions, costs and potential ROI. Take complete ownership of booking, organising and planning exhibition directly with event organisers.
Lead Tracking & Outbound: Track site visitors and launch highly targeted mailshots.
Organise Open Days: Take ownership of organising and executing successful company Open Days to bring prospects face-to-face with our business.

Requirements

A degree in Marketing, or up to 2 years of hands-on experience in a B2B/growth marketing role
Digital Savvy: Understanding of SEO / AEO frameworks and familiarity with capturing / editing social video and picture content
Analytical Mindset: Commercially minded enough to calculate potential ROI for events and interpret website visitor analytics
LinkedIn Proficiency: Comfortable using LinkedIn and other social media channels professionally for networking, content distribution and outreach
Proactive Attitude: A pro-active marketer who anticipates business needs and launches campaigns. They constantly look for new opportunities, trends and ways to get ahead of the competition
Hunts for Content: Walks into the warehouse or testing lab to find interesting photo / video angles or site visits for case studies
Trend Watching: Monitoring and jumping on trending supply chain topics or algorithm shifts immediately
Active Lead Generation: Sees a target logistics firm visiting the website via tracking software and instantly builds a tailored outreach campaign for them

Preferred

Benefits

Company events
Company pension
Cycle to work scheme
Free parking
On-site parking

Samuel Grant Packaging

Samuel Grant Packaging is a full-service protective packaging consultancy and distributor with its head office in Leeds, United Kingdom and branches in Jarrow and Stockport.Our mission is to listen, advise and deliver optimum packaging solutions on time every time. We are a fourth generation family-run business established in 1891. We take a consultative expert approach to our clients' needs when faced with challenging packaging problems, with a focus on sustainability and product protection.We constantly innovate to ensure we are offering the most recent additions to the market, as well as creating our own solutions to meet problems that clients face. Whether buying single rolls of parcel tape to high-tech packaging machinery, all our clients are offered exemplary expert customer service.

Leeds, England, GBR

81 employees

www.samuelgrant.co.uk