Freelance Brand Designer

Birmingham, UK (Remote)

Salary Not AvailableMid Level2+ years expPart time

Posted 2 weeks ago

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Job Summary

Own the visual identity workflow from assets to brand governance across digital and print, building scalable systems that keep every touchpoint on-brand.

  • Foundational assets and identity systems: logos, colors, typography, and guidelines that scale.
  • Brand governance: gatekeeper for consistency across decks, social kits, and marketing materials.
  • Systems and tools: asset libraries and cross-format validation to ensure design quality.

Job Description

Responsibilities

  • Foundational assets and identity systems: logos, colors, typography, and guidelines that scale.
  • Brand governance: gatekeeper for consistency across decks, social kits, and marketing materials.
  • Systems and tools: asset libraries and cross-format validation to ensure design quality.

Requirements

  • At least 2 years of relevant experience in brand design, graphic design, art direction, or visual communications is desirable.
  • Brand Identity Creation: Expertise in building foundational assets from scratch, including scalable logos, distinct color palettes, and typography systems.
  • Design Tools: Deep proficiency with Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Figma for crafting and managing core design assets.
  • Cross-Medium Adaptation: Proven ability to translate brand DNA perfectly across varied formats, from digital social media kits to corporate pitch decks and print materials.
  • Brand System Architecture: Strong organizational skills to develop clear brand guidelines, style guides, and structured asset libraries for wider team use.
  • English proficiency: Upper-intermediate (B2) or above (required).
  • Portfolio showcasing branding work (logos, identity systems, guidelines) must be included in the CV.
  • Additional requirements: A strategic, detail-obsessed mindset focused on long-term brand equity.
  • Strong dedication to visual consistency and functioning as a true brand gatekeeper.

Preferred

  • Bachelor’s or Master’s Degree in Graphic Design, Visual Arts, Communication Design, or related creative fields is a plus.
  • A strategic, detail-obsessed mindset focused on long-term brand equity.
Mindrift logo

Mindrift

Welcome to Mindrift — a space where innovation meets opportunity. We’re a pioneering platform dedicated to advancing the field of artificial intelligence through collaborative online projects. Our focus lies in creating data for generative AI, offering a unique chance for freelancers to contribute to AI development from anywhere, at any time.At Mindrift, we believe in the power of collective intelligence to shape the future of AI. Our platform allows users to dive into a variety of tasks — ranging from creating training prompts for AI models to refining AI responses for greater relevance.Let’s build the future of AI together, one task at a time.

2.1K employees (211 in marketing)

Traffic Signals

Monthly Visitors
119.5K
Traffic Source Mix
Search
41.3%
Direct
44.5%
Referral
8%
Social
4.8%
Paid
1.1%

Headcount Trend

Current headcount: ~2.1K

Marketing Team

Marketing Team Size
211 (10% of company)
Median Career Experience
8 years
Median Tenure
2.5 years
Marketing Roles Posted (Last 30 Days)
1