Field Marketing Manager

London, UK (Hybrid)

£49K/yr – £57K/yrMid LevelFull time

Posted 1 day ago

Job Description

Responsibilities

  • Lead the Sales & Marketing relationship for your region: pipeline and forecasting calls, co-owned funnel metrics, agreement on what a qualified lead looks
  • Own lead, MQL, SQL, and pipeline targets for your region, tracked by new logo vs. upsell
  • Run the quarterly work-back process with your Sales leader: turn the bookings target into a pipeline plan and close the gap
  • Build the full-year regional GTM plan bottom-up, combining global direction with local market knowledge and pipeline targets
  • Adjust the plan quarterly as a living document; decide which programs and events are worth your region’s time within budget
  • Localise global campaign briefs and GTM launches for your region’s ICP, language, and buyer personas
  • Select and run regional events, executive dinners, webinars, and shows with a clear activation playbook and meeting targets
  • Own post-event follow-up so no lead in your region goes cold; feed field intelligence back to Demand Gen and Content
  • The regional field marketing plan and calendar in full
  • Program and event selection, budget, and execution for your territory

Requirements

  • Proven experience in field marketing, events, or integrated demand gen, ideally multi-region
  • Experience in B2B SaaS; track record building and managing a full event portfolio
  • Confident operating rhythm: planning, prioritization, and stakeholder management
  • Comfortable owning a number alongside Sales, not just reporting on activity

Benefits

  • 26 days of holiday per year, plus public holidays and your birthday off
  • Workplace flexibility: a hybrid of home/office working to suit your needs
  • 10 to Grow: An annual training budget equivalent to 10% of your basic salary to be used on a wide variety of training opportunities
  • Generous pension scheme with company contributions up to 8%
  • Enhanced parental leave
  • Private health insurance options
  • Cycle-to-work scheme and techscheme
  • 15 fully paid sick days, 5 days paid carer leave, and 2 volunteering days
  • An exciting, supportive, international, and multicultural environment that prioritizes employee wellbeing and a healthy work-life balance
TOPdesk logo

TOPdesk

3.7 Glassdoor

Delivering consistently great services should be easy – even when you’re busy. It’s why we made TOPdesk: a platform that simplifies life at the IT service desk, so you have more time for the work that wows.✔ Quick to set up with templates and best practices✔ Easy to tweak for continual service improvements✔ Enjoy guidance from real people, every step of the wayLet's make service happen together. At TOPdesk, we believe in helping people do the work they love and do best. To make this happen, we offer a service management solution that combines a ready-to-use tool with dedicated in-house experts. A bit more about us:👉 900+ employees ready to help you out🌎 11 TOPdesk offices worldwide❤ 10 million active users on SaaS⭐ 4.5/5 Score on Gartner Peer Insights

Founded in 1993
Delft, South Holland, NLD
721 employees (55 in marketing)
1% recommend to a friend
1% CEO approval

Salaries

Posted range

£49K/yr – £57K/yr

Taken straight from the job posting.

See all TOPdesk salaries

Marketing Team

Marketing Team Size
36 (5% of company)
Median Tenure
14.8 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$216M
Last Raise
$216M
Private Equity

Funding History

  • Dec 2023
    Private Equity • $216M

Traffic Signals

Monthly Visitors
125.9K
Monthly Google Ads Budget
$67.2K
Traffic Source Mix
Search
37.1%
Direct
46%
Referral
12.5%
Social
2%
Paid
1%

Headcount Trend

Current headcount: ~721
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Field Marketing Manager

TOPdesk · London, UK · Hybrid