Responsibilities

• Driving Local Marketing Execution
• Translate global and regional marketing strategies, campaigns, and product launches into effective local execution plans.
• Adapt initiatives to local market dynamics, customer needs, and competitive landscapes.
• Partner closely with Sales, Product Marketing, and business leaders to ensure marketing activities support commercial objectives.
• Gather and share market insights, customer feedback, and competitive intelligence to help shape future strategies.
• Demand Generation & Business Growth
• Execute lead generation campaigns in partnership with sales and communications teams.
• Support pipeline development through customer-focused marketing activities, targeted account programs, digital engagement, and events.
• Develop market-specific messaging and account targeting strategies to increase customer penetration and drive competitive conversions.
• Help accelerate opportunities across priority accounts and market segments.

Requirements

• 3-7 years of experience in Field Marketing, Product Marketing, Commercial Excellence, Sales Enablement, or a related commercial role.
• Experience within medical devices, diagnostics, healthcare, life sciences, or B2B technology environments is highly desirable.
• Proven success supporting product launches, market development programs, and commercial growth initiatives.
• Experience partnering closely with sales organisations to drive demand generation, pipeline development, and customer engagement.
• Strong track record of managing customer events, workshops, conferences, and educational activities.
• Experience translating market insights and customer feedback into actionable business recommendations.
• Strong sales enablement capabilities, including development and deployment of customer-facing materials and training programs.
• Demonstrated ability to work cross-functionally with Sales, Product Marketing, Product Management, Medical Affairs, Regulatory and Commercial Excellence teams.

Preferred

• 3-7 years of experience in Field Marketing, Product Marketing, Commercial Excellence, Sales Enablement, or a related commercial role.
• Experience within medical devices, diagnostics, healthcare, life sciences, or B2B technology environments is highly desirable.
• Proven success supporting product launches, market development programs, and commercial growth initiatives.
• Experience partnering closely with sales organisations to drive demand generation, pipeline development, and customer engagement.
• Strong track record of managing customer events, workshops, conferences, and educational activities.
• Experience translating market insights and customer feedback into actionable business recommendations.
• Strong sales enablement capabilities, including development and deployment of customer-facing materials and training programs.
• Demonstrated ability to work cross-functionally with Sales, Product Marketing, Product Management, Medical Affairs, Regulatory and Commercial Excellence teams.