Full-time, permanent

Office-based: Wakefield

Salary: £45,000 - £50,000 depending on experience

About the role

Easy Bathrooms is looking for an Ecommerce & Website Manager to lead the

day-to-day management and development of our ecommerce website and digital

platforms.

This is a hands-on leadership role for someone who enjoys improving websites,

spotting opportunities and turning ideas into practical changes that drive leads, sales

and better customer experiences.

Main responsibilities

Website Management

● Own the day-to-day operation, maintenance, quality and optimisation of the

website.

● Plan and oversee new website features, landing pages and ongoing

development.

● Manage developers, write briefs, review work, carry out QA testing and

approve releases.

● Update website content, promotions, pricing, products and category pages.

● Monitor website performance, user experience and site speed.

● Manage AI search improvements, redirects, broken links and website health.

● Take ownership of website quality, accuracy and stability, ensuring the website

is regularly checked, maintained and kept in good condition across desktop

and mobile.

● Identify and resolve website issues including broken links, outdated content,

poor customer journeys, errors, tracking issues and technical problems.

● Ensure website changes are tested properly before going live and that

updates support the wider marketing and business strategy.

Ecommerce & Performance

● Oversee optimisation of website content and structure for SEO and showroom

enquiries.

● Oversee the upload and maintenance of products, descriptions, specifications

and imagery.

● Analyse website performance using Google Analytics and other reporting

tools.

● Produce regular ecommerce performance reports and identify opportunities

for improvement.

● Carry out competitor research, pricing analysis and product benchmarking.

● Support local SEO activity across showroom pages, Google Business Profiles

and location-based search, ensuring showroom information is accurate,

consistent and optimised.

● Work with the Head of Marketing on Google Ads, Meta Ads and paid traffic

performance, ensuring campaigns are supported by strong landing pages,

accurate tracking and effective customer journeys.

● Identify opportunities to increase online sales, showroom enquiries, design

appointments, installation leads and customer engagement.

● Proactively recommend new ideas, tools and improvements that could

enhance website performance, customer experience, lead generation and

online sales.

Team Management

● Lead and support the ecommerce team on a day-to-day basis.

● Allocate workload, review completed work and provide ongoing coaching.

● Conduct regular 1-to-1s, onboarding and training for new team members.

● Create internal guides, processes and tools to improve team efficiency.

● Work closely with the Head of Marketing, Creative Manager, Marketplace

Manager, Social Media Manager and wider marketing team to ensure website

activity supports wider campaigns and business priorities.

● Support showroom teams, regional managers and other departments with

website updates, local search, showroom launches, refurbishments,

promotional activity and digital queries.

● Help create a clear, organised and accountable working structure within the

ecommerce team.

Projects & Partnerships

● Manage relationships with developers and external digital partners.

● Coordinate website, SEO, AI search, email marketing and wider digital

projects, working with marketplace and other teams where website support is

required.

● Attend supplier meetings, document actions and ensure successful delivery.

● Support showroom launches, refurbishments and digital updates across

multiple platforms.

● Experience supporting or managing Google Ads, Meta Ads or paid media

performance.

● Experience with Google Business Profiles, local SEO or multi-location retail

SEO.

Skills & Experience

Essential

● Experience managing an online team

● Experience managing ecommerce websites or digital platforms.

● Experience working with developers and managing website projects.

● Strong understanding of SEO, UX and ecommerce best practices.

● Experience using Google Analytics and reporting on website performance.

● Excellent organisational and project management skills.

● Strong communication and leadership abilities.

● Confident using Excel or Google Sheets for reporting and analysis.

Desirable

● Experience with ecommerce platforms such as Aero Commerce, Magento or

Shopify.

● Knowledge of SQL and data analysis.

● Experience with AI search, LLM optimisation or emerging ecommerce

technologies.

● Experience with Google Ads, Klaviyo.

● Experience leading or mentoring a digital or ecommerce team.

● Experience using AI tools to improve reporting, content, search visibility,

customer journeys or ecommerce processes.

● Experience in a showroom-led, retail, home improvement or multi-location

business.

What we're looking for

We want someone who is naturally curious, commercially aware and comfortable

challenging how things are done. The right person will bring ideas, test

improvements and look for ways to make the website work harder for customers,

showrooms and the wider business.

Benefits

● Full-time, permanent role

● Office-based team environment

● Flexible working hours

● Free parking

● Casual dress

● Staff discount

● Referral programme

● Ongoing training and development

● Opportunity to help shape the future of one of the UK's fastest-growing

bathroom retailers

About Easy Bathrooms & Tiles

Easy Bathrooms is one of the UK's largest bathroom and tile retailers, with over 155

showrooms nationwide and a growing ecommerce operation. Our digital team plays

a key role in connecting customers with our products and showrooms, delivering an

exceptional online experience and supporting the continued growth of the business