Responsibilities

• Own ecommerce trading performance across all UK and Australia Shopify channels, working alongside Amazon, our other marketplaces, and our dropship accounts, including optimising dropship account performance
• Lead the rollout of new Shopify storefronts as we expand into Europe and other international markets, managing setup, localisation and launch
• Take full ownership of SEO and GEO, rather than outsourcing it, requiring strong, hands-on, up-to-date knowledge of both
• Build and lead a strong in-house ecommerce marketing team as we bring more activity in-house, including hiring, developing and shaping team culture
• Work alongside the marketing team to jointly manage UGC and social content, and optimise paid media across all social channels, as we move this in-house
• Oversee email marketing and CRM through Klaviyo, including campaign performance and list health
• Use analytics, attribution and price monitoring tools to make trading, budget and compliance decisions
• Manage project workflows using our project management tools, keeping the wider team aligned on priorities
• Manage our customer service and chat tools and platforms, liaising closely with the customer service team to keep things running smoothly
• Brief and work with our development team on site builds, dashboards and technical priorities

Requirements

• 5+ years' proven experience running ecommerce trading across Shopify and Amazon
• Strong, hands-on Shopify experience is essential, including building and rolling out new storefronts for international markets
• Strong, current knowledge of SEO and GEO, able to execute directly rather than just brief others
• Understanding of retail, dropship and DTC industry dynamics, particularly price parity
• Working knowledge of Klaviyo, Meta and Google Ads
• Familiarity with project management and customer service platforms
• Comfortable owning a P&L-style revenue and margin target
• Experience building, leading or growing a team, with a genuine interest in team culture
• Flexible to work occasional hours outside 9am to 5:30pm for Australia coordination
• Based in or able to relocate to Lincoln, and happy working from our office full-time, this isn't a hybrid or remote role

Benefits

• £50,000 to £60,000 base salary, depending on experience, plus performance-related bonus (structure to be confirmed)
• 21 days holiday + bank holidays
• Company pension
• On-site parking
• Family-run culture with genuine autonomy in the role