Responsibilities

• Own Jugo’s performance marketing engine end to end, with full accountability for volume, quality, and conversion-readiness of inbound SaaS demand.
• Design, execute, and continuously optimise campaigns that generate warm, ready-to-buy, single-seat Jugo SaaS leads at scale.
• Translate Jugo use cases into high-intent messaging that drives immediate action, not long-cycle education.
• Own key demand metrics including cost per conversion-ready lead, conversion rate to first paid seat, and time from first touch to payment.
• Maintain a disciplined, real-time view of funnel performance from first click through to paid seat handoff.
• Achieve agreed demand and revenue contribution targets consistently and predictably.

Requirements

• 5+ years in B2B SaaS performance or revenue marketing, with demonstrable experience scaling a startup or scale-up to multi-million ARR.
• deep, hands-on experience driving performance marketing in SaaS or product-led growth environments.
• comfortable being a VP who executes, not just directs or reviews.
• Have personally run campaigns, funnels, and experiments that convert intent into revenue.
• Understand how to optimise for speed to purchase, not just lead volume.
• Are commercially sharp and think in terms of conversion, margin, and scale.
• Prefer clarity over complexity and momentum over perfection.
• Can operate independently, take ownership, and be trusted with a critical growth engine.
• Get energy from seeing ideas turn into live campaigns and measurable results.

Benefits

• £100K - £130K base salary + variable + potential equity
• Hybrid working with access to our central Bristol HQ
• 25 days holiday + public holidays
• Leadership voice in one of the UK’s most exciting SaaS scale-ups
• A brand, product, and mission that genuinely breaks new ground