Digital Marketing Manager

London, UK (Hybrid)

£50K/yr – £55K/yrMid LevelFull time

Posted 4 weeks ago

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Job Summary

Own end-to-end digital marketing with a focus on CRM and lifecycle, paired with website optimization and paid/search channels to drive acquisition, activation and retention across audiences.

  • CRM and lifecycle ownership across email, SMS, app and automation.
  • Customer journeys, segmentation and personalized communications tied to campaigns and ROI.
  • Integrated digital campaigns and performance analytics that inform next steps.

Job Description

Responsibilities\n
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  • Lead and deliver digital marketing activity across CRM, website, paid media and Google channels.
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  • Develop and optimise customer acquisition, conversion and retention strategies.
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  • Monitor performance, analyse data and implement improvements to maximise ROI.
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  • Support the wider marketing strategy through integrated digital campaigns.
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  • Own the CRM and lifecycle marketing strategy across email, SMS, app and automation.
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  • Build, optimise and report on customer journeys, segmentation and personalised communications.
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  • Develop newsletters, automated campaigns and retention initiatives that increase customer lifetime value.
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  • Manage website content and optimisation to improve user experience and conversion.
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  • Support SEO, paid search and local search activity alongside agency partners.
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  • Deliver landing pages and digital content that support campaigns and commercial objectives.
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Jobs in Fitness

We do more than just recruit. Hiring without a strategy is a quick fix. Strategy without the right hires is just a vision. We dive deep into your company’s culture, needs, and goals to build a hiring strategy that drives long-term success, setting a solid foundation for growth and sustainability.Our tailored recruitment strategies attract top talent who are not only skilled but also aligned with your company’s values. We craft a compelling recruitment message that speaks to candidates’ motivations, while prioritising diversity, inclusivity, and equity, ensuring your team reflects the community you serve.As consultants with extensive operational experience, we offer tailored solutions to drive profitability, whether by supporting new gym launches, implementing turnaround strategies, or instilling best operational practices.Whether you're advancing your career, looking for key talent to drive your business or transforming your business, Jobs In. Fitness is your partner for success in the fitness industry.Follow us on our Instagram @jobsin.fitness for all updates and the latest opportunities.

Founded in 2023
London, England, GBR
4 employees