Digital Marketing Assistant

Wakefield, UK (On-site)

Salary Not AvailableEntry LevelFull time

Posted 5 hrs ago

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Job Summary

Own and execute digital marketing activity across content creation, social media, email campaigns and performance channels, while tracking results and optimizing campaigns.

  • Plan and deliver campaigns across email, social and web
  • Analyse performance reports to drive improvements

Job Description

Responsibilities

  • Design digital artwork for the company website, social media, Google Display, Performance Max campaigns, website banners, and other digital marketing channels.
  • Create, schedule and manage organic social media content across Facebook, Instagram and TikTok, ensuring activity aligns with manufacturer brand guidelines.
  • Assist with the creation of marketing content including videos, blogs, news articles and website content.
  • Plan, create and deliver email marketing campaigns, including designing campaign assets, building email templates, segmenting audiences, scheduling sends and reporting on campaign performance.
  • Organise and manage off-site product activations and vehicle placements, including coordinating with brand ambassadors and producing promotional vehicle graphics.
  • Manage and maintain Google Business Profiles, responding to customer reviews and enquiries promptly while monitoring customer feedback and reporting on trends.
  • Identify and evaluate new digital marketing opportunities, helping the business stay ahead of competitors while ensuring marketing investment delivers strong value.
  • Support the planning and delivery of quarterly marketing campaigns, ensuring projects are completed on time and to a high standard.
  • Produce weekly and monthly reports on website, digital marketing and campaign performance, providing insights and recommendations.
  • Undertake additional marketing duties and ad hoc projects as required to support the wider team.

Requirements

  • Creative flair with strong copywriting skills and an eye for graphic design
  • Excellent attention to detail
  • Experience in marketing or design would be very advantageous but not essential
  • Experienced in using Adobe Photoshop
  • Can-do attitude and a willing to learn
  • Full drivers licence

Benefits

  • A basic salary of £24,825 dependent on experience
  • 33 Days Holidays Including Bank Holidays
  • Life insurance scheme
  • Company Pension scheme
  • Strong Career prospects with a reputable brand
Cars2 Ltd logo

Cars2 Ltd

We are a motor dealer group based in West and South Yorkshire, and have multiple major retail sales and aftersales sites in Wakefield, Bradford, Barnsley, and now Huddersfield, with further expansion to be announced soon. We have been giving our customers great value, a personalised car buying service and the highest standard of customer servicing and aftersales care since opening the business in 2006.

Founded in 2006
Wakefield, England, GBR
112 employees (3 in marketing)

Traffic Signals

Monthly Visitors
71.4K
Monthly Google Ads Budget
$1
Traffic Source Mix
Search
70.5%
Direct
23.8%
Referral
3.4%
Social
1.1%
Paid
1%

Headcount Trend

Current headcount: ~112

Marketing Team

Marketing Team Size
3 (3% of company)
Marketing Roles Posted (Last 30 Days)
1