Digital Content Manager - Transport (12m Secondment/FTC)

Manchester, UK (Hybrid)

£61K/yr – £68K/yrMid Level3+ years expFull time

Posted 8 hrs ago

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Job Summary

Own and continually improve digital content across multiple sites, guiding content from brief to publication and performance review while collaborating with UX, analytics, platform, and risk teams.

  • Defines requirements and writes/edits content for customer-focused experiences
  • Uses data and insight to refine journeys and drive better outcomes

Job Description

Responsibilities

  • As a Digital Content Manager, you'll own and continually improve content across Blackhorse.co.uk, Lexautolease.co.uk and secure online services.
  • Working closely with subject matter experts, UX and design teams, analytics colleagues, platform teams and risk and control partners, you'll create and optimise digital content that balances customer needs with commercial, operational and regulatory requirements.
  • You'll be responsible for taking content from initial brief through to publication and performance review.
  • That means shaping requirements, writing and editing content, preparing CMS updates, carrying out quality assurance checks, monitoring results and identifying opportunities to improve customer journeys.
  • You'll also play an important role in helping colleagues translate complex product, service and regulatory information into clear, accessible language that customers can easily understand and use.
  • Working as part of a collaborative digital team, you'll contribute to website enhancements, redesign projects and live service improvements.
  • You'll use evidence, insight and good judgement to challenge requests where appropriate, simplify content and improve outcomes for customers.

Requirements

  • 3+ years' experience managing website content through a Content Management System (CMS), ideally Adobe Experience Manager (AEM) or a similar platform.
  • 3+ years' experience writing, editing and optimising customer-facing digital content using plain English principles.
  • Experience using data, search insight, customer feedback, analytics or user research to improve digital content and customer journeys.
  • Strong stakeholder management skills, with experience working across multiple teams to ensure content is accurate, compliant and customer-focused.

Preferred

  • Knowledge of agile delivery methodologies and working within cross-functional digital teams.
  • Experience of SEO, GEO and digital content optimisation techniques.
  • Understanding of accessibility standards and inclusive content design principles.
  • Knowledge of HTML, CSS or AI-assisted content creation tools.

Benefits

  • A generous pension contribution of up to 15%
  • An annual performance‑related bonus
  • Share schemes including free shares
  • Benefits you can tailor to your lifestyle, such as discounted shopping
  • 30 days' holiday, plus bank holidays
  • A range of wellbeing initiatives and generous parental leave policies
Lloyds Banking Group logo

Lloyds Banking Group

Our purpose is Helping Britain Prosper. We do this by creating a more sustainable and inclusive future for people and businesses, shaping finance as a force for good.We're part of an ever-changing industry and are currently on a journey to shape the financial services of the future, whilst supporting our customers’ changing needs.The scale and reach of our Group means we can offer a broad range of opportunities to learn, grow and develop. Our values-led culture and approach to inclusion and diversity means we can all make a real difference together.

Founded in 1985
London, England, GBR
63K employees (993 in marketing)

Traffic Signals

Monthly Visitors
903.8K
Traffic Source Mix
Search
34.7%
Direct
35.2%
Referral
26.8%
Social
0.6%
Paid
2.5%

Headcount Trend

Current headcount: ~62.8K

Marketing Team

Marketing Team Size
993 (2% of company)
Median Career Experience
20 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
4

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