CRM Executive
WeDoCRM
UK (Remote)
In-houseFull-timeMid level2+ years exp.
5 days ago
CRM Specialist
London, UK (On-site)
Salary Not AvailableMid LevelPart time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own CRM-driven email marketing and data segmentation, turning audience signals into targeted campaigns and continuously improving engagement through AB testing while embedding measurement and ROI across channels.
- Segment data and design campaign flows to tailor messages and prepare expansion to additional CRM channels.
- Lead AB testing and adoption of new methods to drive engagement and efficiency.
- Ensure every campaign has defined targets, tracking, and post-campaign performance aligned to department OKRs.
Job Description
Own CRM-driven email marketing and data segmentation, turning audience signals into targeted campaigns and continuously improving engagement through AB testing while embedding measurement and ROI across channels.
- Segment data and design campaign flows to tailor messages and prepare expansion to additional CRM channels.
- Lead AB testing and adoption of new methods to drive engagement and efficiency.
- Ensure every campaign has defined targets, tracking, and post-campaign performance aligned to department OKRs.
Canada Life Assurance Europe plc
Canada Life - that are over 730 employees who take care of your financial security and retirement planning every day. As a life insurer, we are more than just a product provider. We see ourselves as a life companion: That you also have the necessary pension for a good life in old age. And that you are financially secure in the event of a claim. This has convinced over 500,000 customers in Germany.We are backed by a strong parent company: The merge of the 3 traditional brands Great West Lifeco., London Life and Canada Life means that 13 million customers in our home country now place their trust in Canada Life. One reason: The oldest insurer in Canada with the highest quality of life in the world has been financially stronger than almost any other insurance company for years. That means you can trust us to deliver what we promise.
Traffic Signals
Monthly Visitors
54.2K
Traffic Source Mix
Search
32.2%
Direct
59.9%
Referral
6.8%
Social
0.2%
Paid
0.6%
Headcount Trend
Current headcount: ~316
Marketing Team
Marketing Team Size
24 (8% of company)
