Responsibilities

• Coordinate the end-to-end build of CRM campaigns including liaising with multiple teams within the business
• Key user of our Customer Data Platform (Bloomreach) to build weekly campaign scenarios and automated triggers
• Support in the regular reporting of both campaign and channel performance and help in identifying key trends or opportunities to drive business
• Continual competitor analysis and understanding of the wider market performance of direct comms channels, such as the rise of personalisation and automation.
• Accountable for co-ordinating email and push content into development for activation in a timely manner.
• Support in the setup of customer promotional campaigns including creating audiences within our promo management system

Requirements

• Experience of email marketing, ideally with Bloomreach or similar ESPS
• Understanding of web analytics and key KPI’s in the email and app push channel.
• Experience of Google Analytics highly desirable.
• Analytical thinking Collaborative and team player
• Organised and detail-orientated
• Strong communication skills

Benefits

• Generous 50% staff discount so you can treat yourself to the latest products, and a bargain staff shop on site!
• Reducing Islanders everyday expenses through discounts, benefits, financial advice, wellbeing solutions and more through the Retail Trust.
• A free onsite gym, subsidised restaurant & café to fill you needs. Various social events to socialise throughout the year.
• Every family is unique, we support Islanders with all different family setups enhanced maternity, paternity, adoption & fertility treatment. We also work closely with the Retail Trust to create dedicated support for all our Islanders!
• Flexible working, on top of payday and summer early finish Fridays.
• Give as you earn scheme, a ‘Giver Island’ day each year and receive matched funding.
• Support with upskilling through on the job training and qualifications. A succession plan if you want to progress.
• A generous bonus scheme & private pension plan.
• ☀️ 25 days paid holiday, exclusive of Bank Holidays. With the added option to purchase additional holiday twice a year for whatever the need!