2 months ago
Creator Marketing Manager (German-speaking)
Whatnot
London, UK (Hybrid)Full time£60K/yr – £70K/yr
Marketing jobs
24 marketing jobs
Creator Marketing Manager (German-speaking)
London, UK (Hybrid)
£60K/yr – £70K/yrMid Level3+ years expFull time
Posted 2 months ago
Job Summary
Own the EU creator pipeline with end-to-end sourcing, signing, and performance-driven briefs that scale across markets.
- Creator Sourcing & Signings: Build a scalable EU roster and manage outreach to sign deals.
- Briefs to Performance: Turn learnings from marketers into sharper briefs and faster iterations.
- Operating System: Create pipelines, rights, rates, and repeatable workflows for EU creator creative.
Job Description
Responsibilities
- Build and manage a scalable EU creator roster for paid performance creative.
- Source and sign creators across priority markets and categories, from small UGC creators to larger influencers.
- Own creator outreach end-to-end, using email, DMs, talent platforms, referrals, and whatever channels get results.
- Negotiate creator deals across fees, usage rights, deliverables, and timelines.
- Brief creators clearly so they understand Whatnot, the audience, the category, the creative angle, and the performance goal.
- Partner with Performance Marketers, Creative Producers, and Category Marketers to understand what’s working, then turn those learnings into better briefs, stronger sourcing, and faster iteration.
- Build the operating system for EU creator creative: tracking pipelines, rights, rates, performance learnings, and repeatable workflows.
- We offer flexibility to work from home or from one of our global office hubs, and we value in-person time for planning, problem-solving, and connection. Team members in this role must live within commuting distance of either our London, UK, or our Berlin, Germany hubs.
Requirements
- 3+ years of experience in creator marketing, influencer marketing, UGC, or performance creative
- Proven experience sourcing, signing, and managing creators end-to-end
- Experience briefing creators to self-produce content with performance in mind
- Commercial instincts across creator fees, usage rights, deliverables, timelines, and renewals
- Strong organisation and follow-through. You can run a high-volume creator pipeline without letting details slip
- A test-and-learn mindset. You’re comfortable reading creative performance data and using it to decide what to repeat, cut, or try next
- Comfort operating in ambiguity and building the playbook while executing every week
- Fluent English plus fluent German
Preferred
- A personal background as a creator, UGC maker, community builder, or social video producer
- Light video editing skills and comfort with tools like CapCut, InShot, or Premiere
- Interest in Whatnot categories like fashion, sneakers, trading cards, sports, toys, comics, or beauty
Benefits
- Generous Holiday and Time off Policy
- Health Insurance options including Medical, Dental, Vision
- Work From Home Support
- Home office setup allowance
- Monthly allowance for cell phone and internet
- Care benefits
- Monthly allowance for wellness
- Annual allowance towards Childcare
- Lifetime benefit for family planning, such as adoption or fertility expenses
- Retirement; Pension plans internationally
Whatnot
4.2 Glassdoor
Whatnot is the largest livestream shopping platform in the US, UK, and Europe—bringing millions together to shop, sell, and connect around the things they love. We’re building the future of ecommerce, bringing together community, shopping and entertainment. We are committed to our values, and as a remote co-located team, we operate out of hubs within the US, UK, Ireland, Poland, and Germany today.We’re innovating in the fast-paced world of live shopping from bags to beauty, comics to coins, sneakers to streetwear, and vintage to vinyl. With over 250+ categories, including electronics, sports and Pokémon cards, fashion, plants, jewelry and more—we’ve got it all! And, we’re growing. Whatnot has been one of the fastest growing marketplaces and we’re hiring forward-thinking problem solvers across all functional areas.
Founded in 2019
Marina del Rey, California, USA
1.4K employees (202 in marketing)
82% recommend to a friend
91% CEO approval
Salaries
Posted range
£60K/yr – £70K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
156 (11% of company)
Median Career Experience
10.5 years
Median Tenure
2.6 years
Marketing Roles Posted (Last 30 Days)
3
People
Marketing Leadership
Funding
Total Funding
$974.7M
Last Raise
$225M
Series F, 5 months ago
Funding History
- Oct 2025Series F • $225M
- Jan 2025Series E • $265M
- Jan 2023Series Unknown
Traffic Signals
Monthly Visitors
11.8M
Monthly Google Ads Budget
$545
Traffic Source Mix
Search
17.2%
Direct
74.3%
Referral
3.8%
Social
3.8%
Paid
0.8%
Headcount Trend
Current headcount: ~1.4K