Creative Strategist

London, UK (Remote)

£30K/yr – £43K/yrMid LevelFull time

Posted 6 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own creative growth across paid social and organic, turning data into fast, scalable tests while expanding formats, audiences, and hooks to lift CAC and drive member acquisition.

  • Creative strategy ownership across channels
  • Data-driven iteration on performance signals and fast pruning
  • Manage video editors, UGC creators, and AI-content pipelines to scale ads

Job Description

Responsibilities

  • Developing creative strategy across paid social and organic — owning the ideas that drive acquisition and retention
  • Turning data into creative decisions: reading performance signals to iterate fast and kill what isn't working
  • Briefing and directing video editors, UGC creators, and AI-generated content pipelines to produce ads at scale
  • Identifying and testing new growth levers — new formats, new audiences, new hooks — and building the case for doubling down
  • Driving member acquisition — through high-converting creative that cuts through across paid channels
  • Reducing CAC — iterating relentlessly on creative and targeting to get more from every pound spent

Requirements

  • A top performer in a similar role — performance marketing, growth, or creative strategy at a DTC brand, agency, or fast-growing startup
  • Someone who lives at the intersection of data and creativity: equally comfortable in a spreadsheet and a script
  • A self-starter who generates ideas independently and moves fast to test them
  • A strong degree from a good university

Preferred

  • Bonus if you have a genuine interest in wine (we'll fund your further education here)

Benefits

  • Competitive salary benchmarked to top-end marketing roles
  • Huge freedom and responsibility from day 1
  • Opportunity to impact real customers directly
  • Free WSET training
  • Unlimited personal development budget
  • Free wine, team dinners, and trips abroad
  • Work from anywhere, 4 weeks a year
  • Free dinner if you're in the office past 8pm
  • London office
Winedrops logo

Winedrops

Creating the UK's best wine merchant. We help members discover and save on the world's best wines.

London, England, GBR
15 employees (5 in marketing)