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448 marketing jobs

Xe.com logo
2 months ago

Lifecycle and Content Specialist

Xe.com

London, UK (On-site)Full time
DEPT® logo
2 months ago

Senior Content Manager (Web & Aquisition)

DEPT®

London, UK (Hybrid)Temporary
Genflow logo
2 months ago

Content Strategist

Genflow

London, UK (On-site)Full time
EdgeComply logo
2 months ago

Freelance Content Marketer | Startup (Compliance) 🚀

EdgeComply

UK (Remote)Contract
Merchant & Mills Ltd logo
2 months ago

Website Content Manager - Maternity Cover

Merchant & Mills Ltd

Rye, East Sussex, UK (Hybrid)Part time£33K/yr – £40K/yr
2 months ago

Content Marketing Executive

Utelize Communications Ltd

UK (Hybrid)Full time£30K/yr – £40K/yr
MERCHANT & MILLS LTD logo
2 months ago

Website Content Manager

MERCHANT & MILLS LTD

Rye, East Sussex, UK (On-site)Full time
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All Content Marketing roles in the UK

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All Content Marketing roles in the UK

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448 jobs
Xe.com logo

Lifecycle and Content Specialist

Xe.com

London, UK (On-site)

In-houseFull-timeMid level4+ years exp.
2 months ago
DEPT® logo

Senior Content Manager (Web & Aquisition)

DEPT®

London, UK (Hybrid)

AgencyTemporarySenior level
2 months ago
Genflow logo

Content Strategist

Genflow

London, UK (On-site)

In-houseFull-timeMid level
2 months ago
EdgeComply logo

Freelance Content Marketer | Startup (Compliance) 🚀

EdgeComply

UK (Remote)

In-houseContractMid level
2 months ago
Merchant & Mills Ltd logo

Website Content Manager - Maternity Cover

Merchant & Mills Ltd

Rye, East Sussex, UK (Hybrid)

£33K/yr - £40K/yrIn-housePart-timeMid level
2 months ago

Content Marketing Executive

Utelize Communications Ltd

UK (Hybrid)

£30K/yr - £40K/yrIn-houseFull-timeMid level2+ years exp.
2 months ago
MERCHANT & MILLS LTD logo

Website Content Manager

MERCHANT & MILLS LTD

Rye, East Sussex, UK (On-site)

In-houseFull-timeMid level
2 months ago
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Xe.com logo
Xe.com

Lifecycle and Content Specialist

London, UK (On-site)

Salary Not AvailableMid Level4+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own lifecycle marketing and CRM content for the EMEA audience with heavy emphasis on email, push, and in‑app journeys that move users from awareness to activation and retention.

  • Lifecycle ownership: Build, test, and optimize cross‑channel journeys and conversion‑focused copy using a CRM like Iterable.
  • Content & localization: Create web and CRM content that scales with regional guidelines and SEO signals, collaborating with Product, Design, and Regional teams.
  • Measurement & governance: Monitor open rates, CTR, retention, and ROI; ensure compliance and brand standards across markets.

Job Description

Responsibilities

  • Build, QA, and deploy lifecycle campaigns and journeys across email, push, and in‑app channels using our CRM platform (e.g. Iterable).
  • Write clear, engaging, and conversion‑focused lifecycle copy including subject lines, email body copy, push notifications, and in‑app messages, aligned with brand and regional guidelines.
  • Support customer acquisition, activation, repeat usage, and retention through targeted CRM programs such as onboarding, reactivation, promotional, and transactional flows.
  • Partner with analytics and lifecycle teams to use customer data and behavioral insights to identify drop‑offs, opportunities, and personalization strategies.
  • Monitor performance KPIs (open rate, CTR, conversion rate, retention, ROI) and continuously optimize campaigns through testing and iteration.
  • Ensure all lifecycle messaging meets brand, compliance, and regulatory requirements across EMEA markets.
  • Own the creation, publishing, and maintenance of EMEA website content using our CMS (e.g. Contentful, Webflow, or similar).
  • Adapt and localize global website content for EMEA audiences while maintaining brand consistency and messaging clarity.
  • Collaborate with Product, Design, SEO, and Regional Marketing to deliver content that supports full-funnel growth across awareness, acquisition, and conversion.
  • Optimize web content using SEO best practices, on‑page insights, and performance data.
  • Manage content workflows, calendars, and stakeholder alignment to ensure timely and accurate content delivery.
  • Monitor website content performance using analytics tools (GA4, GSC, Amplitude) and implement data‑driven improvements.
  • Work cross‑functionally with Lifecycle Marketing, Growth, Product, Design, Compliance, Analytics, and Regional teams.
  • Support EMEA‑specific initiatives such as regional campaigns, product launches, seasonal moments, and market‑specific promotions.
  • Act as a key content partner for ensuring a consistent customer experience across CRM and web touchpoints.

Requirements

  • 2–4+ years of experience in lifecycle marketing, CRM, content marketing, or digital marketing.
  • Hands‑on experience with CRM or marketing automation platforms (Iterable, Braze, Salesforce Marketing Cloud, or similar).
  • Experience working with a CMS (Contentful, Webflow, or equivalent).
  • Strong copywriting and editing skills, with an understanding of conversion‑focused content.
  • Familiarity with analytics and experimentation tools (Amplitude, GA4, Looker, A/B testing).
  • Experience localizing content for EMEA or international markets.
  • Solid understanding of SEO fundamentals, lifecycle metrics, and full‑funnel marketing.
  • Bachelor’s degree or equivalent practical experience.
  • A content‑driven marketer who enjoys blending creative execution with performance insights.
  • Comfortable operating across both CRM and CMS environments.
  • Highly organized, detail‑oriented, and confident managing multiple priorities and deadlines.
  • A strong communicator who can collaborate effectively across global and regional teams.
  • Curious, proactive, and eager to test, learn, and improve customer experiences.

Benefits

  • Competitive Salary & Discretionary Bonus
  • 23 days annual leave increasing with each year of service (capped at 28 days)
  • Paid day off for your Birthday
  • 4% employer pension contribution
  • Discounted Euronet Employee Share Purchase Plan (ESPP)
  • Life Cover, Income Protections Scheme & Critical Illness cover
  • Healthcare
  • Plumm Mental Health and Wellbeing
  • Volunteering day for a charity of your choice
Xe.com logo

Xe.com

3.5 Glassdoor

At Xe, we live currencies. We provide a comprehensive range of currency services and products, including our Currency Converter, Market Analysis, Currency Data API and quick, easy, secure Money Transfers for individuals and businesses. We leverage technology to deliver these services through our website, mobile apps and over the phone. Last year, we helped nearly 300 million people access information about the currencies that matter to them and over 350,000 people used us to send money overseas. Thousands of businesses relied on us for information about the currency markets, advice on managing their foreign exchange risk or trusted us with their business-critical international payments. At XE, we share the belief that behind every currency exchange, query or transaction is a person or business trying to accomplish something important, so we work together to develop new and better currency services that put our customers first.We are proud to be part of Euronet Worldwide (Nasdaq: EEFT), a global leader in processing secure electronic financial transactions. XE is part of the Money Transfer Division of Euronet and is the unification of HiFX and XE.com.Dandelion Payments, Inc. dba Xe USA is registered as a Money Services Business with the Financial Crimes Enforcement Network and is licensed as a Money Transmitter by the Department of Financial Services of the State of New York; licensed by the Georgia Department of Banking and Finance, NMLS ID 920968; licensed as a Foreign Transmittal Agency by the Massachusetts Division of Banks (License Number FT920968); Licensed by the Connecticut Department of Banking, NMLS MT-920968; and authorized to operate as a money transmitter in all United States jurisdictions where it conducts business.

Founded in 1993
London, England, GBR
539 employees (38 in marketing)
www.xe.com
53% recommend to a friend
70% CEO approval

Traffic Signals

Monthly Visitors
21M
Monthly Google Ads Budget
$201.1K
Traffic Source Mix
Search
42.6%
Direct
55.5%
Referral
1.6%
Social
0.1%
Paid
0.2%

Headcount Trend

Current headcount: ~539

Marketing Team

Marketing Team Size
29 (5% of company)
Median Career Experience
6 years
Median Tenure
2.3 years
Marketing Roles Posted (Last 30 Days)
3

People

Marketing Leadership

Jamie Chomas
Jamie Chomas
SVP, Strategic Partnerships & Enterprise Marketing
At the company for 2 years
Gunner Thiede
Gunner Thiede
Head of Lifecycle Marketing
At the company for 3 years 10 months
David Taylor
David Taylor
Corporate Marketing Director
At the company for 3 years 6 months
James Boulton
Global Consumer Marketing Director
At the company for 6 years 7 months

Recent News

Why is Afghanistan's currency stronger than Indian?..
Oct 15, 2025 • Greatandhra.com
Why Is Afghanistan’s Currency Stronger Than India’s Despite Crisis?
Oct 15, 2025 • News18
Currency Converter: Exchange Rate Calculator
Aug 29, 2025 • Forbes
Google and Wise join forces to streamline remittances
Aug 13, 2025 • Payments Cards & Mobile
Xe Money Transfer Review: Features, Pros & Cons
Aug 8, 2025 • Forbes
Ria Money Transfer and Xe Join Forces with Google to Collaborate on Seamless, Cross-Border Money Transfers
Jul 9, 2025 • GlobeNewswire