Responsibilities

• Plan and manage content across channels, contributing to an SEO-informed content calendar that supports patient journeys and improves discoverability
• Write clear, engaging copy for the website, social media, paid ads, printed materials, and internal communications
• Capture and develop meaningful patient stories, working sensitively with clinic teams and patients
• Build and update web pages in our CMS with attention to structure, accessibility, tone, and SEO best practice
• Proofread and edit content to ensure accuracy, clarity, and alignment with our warm, expert brand voice
• Support PR activity by reviewing press releases, coordinating content, and sharing coverage internally
• Prepare thoughtful written responses to patient reviews and support clinics with follow-up communications
• Respond to local clinic marketing needs, including posters, leaflets, event materials, and business cards
• Monitor competitor and industry activity to inform content ideas and improvements
• Maintain content quality, version control, and naming conventions across assets

Requirements

• Excellent writing, editing, and storytelling skills
• Strong understanding of SEO and how content supports visibility and trust
• Experience writing for multiple channels, including web and social
• High attention to detail and accuracy
• Ability to manage multiple priorities and deadlines
• Confidence working collaboratively with marketing, clinical, and PR teams

Preferred

• Experience working in healthcare or patient-facing sectors
• Familiarity with web CMS platforms
• A good visual eye and understanding of brand consistency

Benefits

• Salary: Competitive (Depending on Experience)
• Pension: Dual contribution pension scheme
• Annual Leave: 27 days + bank holidays (FTE)