Responsibilities

• Build and own the content strategy and editorial calendar independently, end to end.
• Produce high-quality LinkedIn content aligned with our leadership’s positioning.
• Manage the production of long-form reports, whitepapers, and analytical articles on private markets and secondaries, coordinating our freelance researchers and writers and editing their work to a high standard.
• Work with in-house design team to bring content to life through strong infographics, GIFs, video, and other formats. You won’t design yourself, but you will direct and quality-check the work, so a sharp eye for design and working knowledge of Figma are required.
• Build and manage a mailing list and regular newsletters.
• Launch and run a video interview series with industry counterparts.
• Manage conference attendance, speaking opportunities, giveaways, and related visibility efforts.
• Develop content strategies tied directly to growth priorities and pipeline targets.
• Create sales enablement materials: outreach emails, follow-ups, one-pagers, pitch support, and presentations.
• Optimise LinkedIn posts, newsletters, and paid amplification.

Requirements

• 3–6 years in content or marketing, ideally within private markets, PE/VC, financial services, or a comparable B2B environment.
• Understanding of private markets, PE, VC, secondaries, or core investment concepts (preferred).
• Commercially aware, with a clear sense of how content supports deal flow and pipeline.
• Able to balance analytical depth with persuasive, accessible writing.
• Comfortable directing designers and freelancers; working knowledge of Figma.
• Independent, proactive, and confident owning projects end to end. You are happy being the whole marketing function.
• Strong editing discipline and high attention to detail.