Content Marketing Executive

Sheffield, UK (Hybrid)

£34K/yr – £37K/yrMid LevelFull time

Posted 13 days ago

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Job Summary

Own and shape impactful copy across email, web, social and print while upholding the university tone, collaborating with teams to meet content needs, managing multiple copy projects, and ensuring brand consistency and CRM-aligned messaging.

  • Lead creative copy across channels and maintain tone of voice.
  • Coordinate with Recruitment Development and Marketing to align messaging with campaigns.
  • Guard the brand and ensure consistent, accurate representation.

Job Description

Responsibilities

  • Write inspiring and informative copy for email, web, social and print which aligns with the information needs of audiences at various points in their journey.
  • Continually work with and implement our tone of voice which reflects the personality and values of the University.
  • Interpret content/information needs from different areas of the university and collaborate with peers to develop content which best resonates with audiences.
  • Apply effective project management skills to ensure successful timely delivery of multiple requests for creative copy.
  • Act as proof-reader and “extra pair of eyes” across the department.
  • Populate templates with agreed messaging, working closely with Recruitment Development and Marketing teams to align with planned marketing activity and the technical requirements of our CRM systems.
  • Act as a brand guardian, driving appropriate usage and messaging by ensuring accurate and consistent representation within the brand and reputation guidelines, to create a clear, confident, consistent voice with correct use of visual ID.
  • Any other duties as required including attendance at events and other critical business activity throughout the year including evenings and weekends.

Requirements

  • Good honours degree in Communications/Marketing/Business or a related subject or equivalent experience
  • Experience in writing excellent content for a wide range of assets and platforms including digital, social, email and print.
  • Experience of adapting content to different audiences.
  • A creative and design-led approach, alongside excellent copy-writing skills.
  • Effective project management skills with the ability to manage a myriad of projects and prioritise accordingly.
  • Excellent interpersonal and collaboration skills, with the ability to communicate confidently verbally and in written format.

Preferred

  • Experience of working with Customer Relationship Management (CRM) systems.
  • Understanding of the relevant audiences and demographic.
  • Excellent proof-reading skills and experience of proofreading tools.
  • Excellent IT skills including Microsoft and google packages

Benefits

  • A minimum of 38 days annual leave including bank holiday and closure days (pro rata) with the ability to purchase more.
  • Flexible working opportunities, including hybrid working for some roles.
  • Generous pension scheme.
  • A wide range of discounts and rewards on shopping, eating out and travel.
  • A variety of staff networks, providing opportunities for social interaction, peer support and personal development (for example, Race Equality, LGBT+, Women’s and Parent’s networks).
  • Recognition Awards to reward staff who go above and beyond in their role.
  • A commitment to your development access to learning and mentoring schemes; integrated with our Professional Services Shared Skills Framework.
  • A range of generous family-friendly policies - paid time off for parenting and caring emergencies - access to menopause support in the workplace - paid time off and support for fertility treatment - and more
The University of Sheffield logo

The University of Sheffield

We’re a Russell Group research university with a global reputation for excellence. Our research is helping to change the world for the better and make a positive, meaningful difference to society.We’re rated 92nd in the world in the 2026 QS World Rankings and 92% of our research is classed as world-leading or internationally excellent (2021 REF).We offer a unique student experience, with the best students' union in the UK, hundreds of student societies and a special city with a strong sense of community, right on the edge of the Peak District national park. linktr.ee/sheffield

Founded in 1905
Sheffield, England, GBR
11K employees (219 in marketing)

Traffic Signals

Monthly Visitors
1.2M
Traffic Source Mix
Search
39.1%
Direct
42.4%
Referral
7.8%
Social
2.7%
Paid
0.8%

Headcount Trend

Current headcount: ~11.4K

Marketing Team

Marketing Team Size
219 (2% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$3.2M
Last Raise
$3.1M
Grant, 4 years ago

Funding History

  • Nov 2022
    Grant • $3.1M
  • May 2022
    Grant • $125.7K

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