Responsibilities

• You will own how Aureum shows up to the world: Insta, TikTok, YouTube, etc.
• Not just social posting. Finding the story, deciding how to tell it, shooting it, editing it, publishing it and learning what to do next.
• - Find the story: Turn market events, satellite discoveries, product breakthroughs and founder arguments into ideas people want to watch. A blocked port. A growing mine. A new AI data centre being built. A news claim that does not match what is happening on the ground.
• - Make the thing: Write the hook and script. Direct the founders & team. Shoot, edit and publish the final work. Create long-form YouTube videos and native content for TikTok, Reels and Shorts.
• - Build the engine: Test ideas quickly. Read the retention, shares, comments and saves. Drop what fails. Pull apart what works and build more from it. Work toward one strong long-form video and two or three native shorts each week. We will amplify organic winners with paid spend.
• This is a founding role. The founders bring the expertise, access, arguments and product truth. You own the taste, framing and attention.
• If we are explaining something badly, tell us. Then show us the better version.

Requirements

• Strong story instincts and the ability to write a real hook.
• Work we can watch, feel and remember. Personal projects totally count.
• Enough shooting and editing ability to take an idea from start to finish.
• A native understanding of YouTube, TikTok and Instagram.
• Evidence that you understand audiences and communities, not only aesthetics.
• The confidence to work independently and challenge the founders (we are not precious about our ideas. We care about making the work better).
• The ability to move quickly without creating AI-slop content (we're an AI-native company, but quality matters - use AI as needed, but don't let it become a lazy out).
• Your work does not need to look expensive. Lo-fi can work. Weak narrative cannot. You still need to know your way around CapCut, Premiere or whatever tools you prefer.
• Your following does not need to be huge either. We would rather see 2,000 engaged followers built in three months than 100,000 passive followers collected over five years.
• We care about what you have made and how quickly you test, learn and improve.

Preferred

• Your own reliable recording equipment is strongly preferred.

Benefits

• Company-paid travel opportunities may also arise.
• Your own reliable recording equipment is strongly preferred.