Responsibilities

• Develop and produce high-quality multimedia content including videos, photos, blogs, and social media posts that align with brand messaging and campaign goals
• Manage and grow our social media channels by creating engaging content, scheduling posts, and analyzing performance metrics to optimize reach and engagement
• Collaborate with the marketing team to plan content calendars, brainstorm creative ideas, and execute campaigns that resonate with diverse audiences
• Build and maintain positive relationships with media outlets, influencers, and community partners to enhance brand visibility through strategic public relations efforts
• Monitor industry trends, competitor activities, and audience feedback to stay ahead of digital content innovations and audience preferences
• Ensure all content adheres to brand guidelines, legal standards, and ethical practices while maintaining a lively and positive tone
• Track content performance through analytics tools, providing insights for continuous improvement

Requirements

• Proven experience in social media management with a strong understanding of platform algorithms and best practices
• Excellent storytelling skills with the ability to craft compelling narratives across different formats
• Strong knowledge of public relations principles to foster positive media relationships and manage brand reputation effectively
• Creative mindset with an eye for visual aesthetics and attention to detail in content production
• Exceptional communication skills in both written and verbal forms
• Ability to work independently as well as collaboratively within a team environment
• Passion for staying current on digital trends, emerging platforms, and innovative content strategies

Benefits

• Casual dress
• Free parking
• On-site parking