Responsibilities

• Develop and implement comprehensive communication plans that align with organizational objectives and target audiences.
• Manage media relations by preparing press releases, pitching stories, and coordinating interviews to secure positive coverage.
• Create engaging content for websites, social media platforms, newsletters, and other digital channels to promote organizational initiatives.
• Organize events, campaigns, and outreach activities that increase community engagement and brand recognition.
• Monitor media coverage and public perception, providing regular reports to leadership with insights and recommendations.
• Maintain consistent messaging across all communication channels while ensuring brand integrity.
• Collaborate with internal teams to produce visual materials and promotional content that support strategic priorities.

Requirements

• Strong understanding of public relations principles and best practices in media engagement.
• Excellent written and verbal communication skills with the ability to craft clear, persuasive messages.
• Proven experience managing social media platforms and digital marketing tools effectively.
• Ability to build relationships with media contacts, stakeholders, and community partners.
• Creative mindset with attention to detail in content development and campaign execution.
• Ability to work independently while managing multiple projects under tight deadlines.
• Familiarity with analytics tools to measure campaign success and inform future strategies.