Campaign Operations Manager

London, UK (On-site)

£40K/yr – £48K/yrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own end-to-end email and lifecycle campaigns, turning briefs into on-brand executions while shaping audiences, automation journeys, and performance-driven improvements.

  • Campaign delivery & QA: from brief to launch, with timelines, setup, QA, and post-launch checks.
  • Audience & automation: build segmentation and journey automations in Klaviyo/Mailchimp; produce assets with Canva/Photoshop.
  • Performance & optimization: monitor results, interpret metrics, and drive campaign improvements.

Job Description

Responsibilities
  • Campaign Setup & Delivery: Own end-to-end launch from brief through deployment, with timelines, setup, QA, and post-launch checks.
  • Campaign Execution: Build and manage email, CRM, and lifecycle campaigns across Klaviyo, Mailchimp, or similar tools.
  • Audience & Journeys: Create, refine, and maintain segmentation for targeted campaigns and automated journeys.
  • Asset Production: Support briefs-to-assets workflow using Canva or Adobe Photoshop to produce on-brand creatives.
  • Cross-Functional Coordination: Align inputs across internal teams and external stakeholders, meeting deadlines and delivering accurate outputs.
  • QA & Readiness: Conduct pre-send/pre-launch QA on content, links, personalization, tracking, and operational setup.
Requirements
  • 3 to 6 years in a relevant hands-on role; strong manager-level track is a plus for ICs.
  • Hands-on experience launching campaigns in Klaviyo, Mailchimp, or similar platforms.
  • Solid understanding of customer segmentation, list management, and audience selection.
  • Experience building and QA'ing campaign journeys, automations, and one-off sends.
  • Comfort working with campaign data, CRM exports, dashboards, or SQL-based teams.
  • Good visual judgement and ability to turn briefs into assets using Canva or Photoshop.
Preferred
  • Exposure to print, direct mail, or campaign production workflows.
  • Experience in a client-facing environment.
  • Familiarity with Shopify or ecommerce marketing ecosystems.
  • Working knowledge of SQL Server or similar data environments.
Benefits
    Paperplanes UK logo

    Paperplanes UK

    We are Paperplanes. We combine the latest digital marketing technology with one of the country’s largest industrial printers, to deliver programmatic direct mail. Programmatically informed print is the kind of direct mail businesses want to send and customers want to receive. Imagine a letter that you know your customer would want to read. Imagine if it could write and send itself, at the very moment you know your customer would want to read it. That’s programmatically triggered direct mail. And that’s what Paperplanes deliver. For more info please visit www.paperplanes.co.uk

    Founded in 2017
    London, England, GBR
    14 employees (3 in marketing)

    Traffic Signals

    Monthly Visitors
    4.7K
    Traffic Source Mix
    Search
    55.3%
    Direct
    31.6%
    Referral
    7.7%
    Social
    4.2%
    Paid
    1.2%

    Headcount Trend

    Current headcount: ~14

    Marketing Team

    Marketing Team Size
    2 (14% of company)