Responsibilities

• Develop and implement the company's business development and marketing strategy in line with overall business objectives.
• Identify and develop new business opportunities within the hospitality, restaurant, takeaway, fast-food and food-service sectors.
• Research market trends, customer requirements, competitor activity, pricing and emerging opportunities within the wholesale food-service market.
• Analyse customer purchasing patterns, sales performance and market information to identify opportunities for growth.
• Develop strategies to increase customer acquisition, customer retention and sales across existing and new markets.
• Establish and maintain strong commercial relationships with restaurant owners, takeaway operators, hospitality businesses, purchasing managers and other key customers.
• Identify prospective customers and develop targeted business development campaigns to convert prospects into long-term customers.
• Prepare commercial proposals, presentations, pricing strategies and business development plans for prospective and existing customers.
• Negotiate commercial terms, supply arrangements and new business contracts within agreed company parameters.
• Work with senior management to establish sales targets, marketing objectives and business growth plans.

Requirements

• A Degree in relevant field (marketing and business management)
• Proven experience in a business development, commercial management, marketing management or similar senior commercial role.
• Strong commercial understanding and the ability to identify and convert new business opportunities.
• Experience conducting market research and analysing customer, sales and competitor information.
• Experience developing and maintaining B2B customer relationships.
• Experience preparing commercial proposals and negotiating business arrangements.
• Strong understanding of sales and marketing performance measurement and KPIs.
• Excellent communication, presentation and negotiation skills.
• Strong analytical and problem-solving abilities.
• Ability to work independently and make commercially informed recommendations to senior management.

Preferred

• Experience in wholesale distribution, food service, hospitality, FMCG or a related sector.
• Experience supplying restaurants, takeaways, fast-food businesses, chicken shops or independent hospitality businesses.
• Experience developing B2B sales and marketing strategies.
• Experience using CRM systems and sales/marketing analytics.
• Experience managing external marketing agencies or suppliers.

Benefits

• Company events
• Employee discount
• Free parking
• On-site parking
• Sick pay