Brand Marketing and Thought leadership

Glasgow, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 1 day ago

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Job Summary

Own and translate the IOH brand strategy into practical marketing plans and campaigns, creating audience-focused content and credible narratives across events, digital channels, and assets.

  • Plan integrated campaigns across events, email, social, and digital channels
  • Collaborate with subject matter experts, commercial teams, and agencies to turn insights into engaging stories

Job Description

Responsibilities

  • Support the activation of the IOH brand strategy and Return on Care thought leadership platform, helping translate priorities into clear marketing plans and campaign messaging.
  • Develop audience-specific content, narratives, and materials that connect IOH priorities to market trends, client challenges, and external conversations.
  • Partner with subject matter experts, commercial teams, internal stakeholders, and agency partners to turn insights into clear, credible, and engaging stories.
  • Shape messaging, themes, agendas, and external speaker engagement for flagship events, including the Client Health Summit and major industry events.
  • Deliver consistent storytelling across event materials, presentations, emails, web content, social posts, and other campaign assets.
  • Plan and execute integrated campaigns across events, email, social, and digital channels, with ownership for timely delivery and quality.
  • Monitor campaign performance, identify opportunities to improve impact, and support alignment with IH Brand, Thought Leadership, and Customer Engagement teams.

Requirements

  • Experience in marketing communications, brand, campaign, or related marketing roles.
  • Strong writing, messaging, and content development skills.
  • The ability to turn strategic priorities into practical campaign plans, messaging, and assets.
  • Experience working with cross-functional stakeholders and external agencies.
  • Strong project management and prioritisation skills, including the ability to manage competing priorities and see work through to completion.
  • Confidence working in an environment where priorities may change and time-sensitive work needs a clear, responsive approach.

Preferred

  • Understanding of B2B marketing, healthcare, financial services, or international business.
  • Experience supporting thought leadership activity or executive content.
  • Experience supporting flagship events or major industry events.
  • Familiarity with campaigns for International Organisations or complex global audiences.

Benefits

  • You’ll receive a competitive salary and benefits package.
  • You’ll work in a multicultural and hybrid working environment.
  • You’ll have access to Private Medical Insurance and Employee Wellbeing Benefits.
  • You’ll be supported through an Educational Development Program that helps you continue learning and growing.
The Cigna Group logo

The Cigna Group

LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.

Founded in 2009
Bristol, England, GBR
31 employees (4 in marketing)

Traffic Signals

Monthly Visitors
425M
Monthly Google Ads Budget
$18.2M
Traffic Source Mix
Search
39.5%
Direct
31.4%
Referral
5.8%
Social
4%
Paid
5.7%

Headcount Trend

Current headcount: ~31

Marketing Team

Marketing Team Size
3 (10% of company)
Marketing Roles Posted (Last 30 Days)
672