Responsibilities

• Own and continually evolve the Master of Malt marketing calendar across Retail and Trade.
• Build customer-led campaigns that balance creativity with commercial performance.
• Bring together our Campaigns, Content and Organic Social teams under one joined-up strategy.
• Identify the biggest commercial opportunities and coordinate activity across Performance Marketing, CRM, Blog, Homepage, Digital Merchandising and Campaigns.
• Partner closely with Buying and Commercial teams to align marketing priorities with product and trading plans.
• Ensure every activation is delivered consistently across channels, with clear ownership, timelines and accountability.
• Lead campaign reviews and use insight and data to continually improve future performance.
• Work with UX and Digital Merchandising teams to create engaging customer journeys across our websites.
• Improve marketing operations by simplifying reporting, introducing smarter ways of working and embedding effective project management.

Requirements

• Significant experience leading brand, campaign or integrated marketing teams within ecommerce, retail or consumer brands.
• A strong understanding of customer-led marketing, campaign planning and omnichannel communications.
• Experience building integrated marketing calendars across multiple channels.
• Commercial awareness with the ability to balance brand building and trading performance.
• Strong stakeholder management skills, influencing teams across Marketing, Buying, Commercial and Digital.
• A data-led approach, using customer insight and campaign performance to shape future activity.
• Experience improving marketing operations, processes and project delivery.
• A collaborative leadership style with a passion for developing high-performing teams.
• You'll be an experienced marketing leader who enjoys connecting strategy with execution.
• You'll understand how to build brands whilst delivering commercial results and know how to bring multiple teams together behind a shared vision.

Benefits

• Benefits We back curious, ambitious people who want to win. You’ll have real autonomy to run your area, challenge ideas and make decisions that directly impact the growth of a fast-scaling brand. We move quickly, care deeply about results, and give high performers the trust and ownership to deliver. You’ll be accountable for outcomes, not activity. There’s no politics or red tape here. Just smart people, high standards and the expectation that you show up, think commercially and get things done. Alongside core benefits, you’ll get a generous staff discount on over 15,000 brand SKU's.