Affiliate Manager

Newcastle upon Tyne, UK (Hybrid)

Salary Not AvailableMid Level2+ years expFull time

Posted 6 weeks ago

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Job Summary

Affiliate program ownership across multiple brands in the gaming space, driving ROI through new partner growth, performance optimization, and compliant measurement.

  • Affiliate Portfolio Growth: Expand our network by sourcing new partners and renegotiating terms to boost ROI.
  • Performance & Compliance: Monitor traffic and optimize campaigns while upholding brand safety and accurate tracking attribution.

Job Description

Responsibilities

  • Building and developing strong relationships with assigned affiliate partners (including PPC, Paid Media, SEO, in-app and more) across all verticals (casino, live casino, sports betting) and multiple brands.
  • Actively expanding our portfolio of accounts by searching and acquiring new affiliate partners, while renegotiating existing agreements to ensure a positive ROI.
  • Monitoring affiliate performance and traffic to run effective activity while ensuring high quality of the traffic sources and brand safety.
  • Managing reward plans in close collaboration with Central AdOps teams and ensuring tracking solutions work as intended.
  • Ensuring all material across assigned accounts is up to date, including campaigns, creatives, landing pages, bonus offers, links and more.
  • Analysing metrics from internal tools and platforms to track performance and continuously optimise the accounts (including CAC, NDC, ROI, LTV, Rev Share), as well as partnering with the Analytics team to evaluate and optimise performance using data-led insights.
  • Navigating tracking and attribution systems by partnering with AdTech teams to maximise our measurement capabilities across the channel and ensure accurate forecasting.
  • Collaborating with Brand and Creative teams to ensure messaging and creatives are aligned across the accounts and utilise best practices.
  • Working closely with the Central Marketing teams to ensure alignment, consistency and collaboration across markets.
  • Maintaining personal networks by participating in meetings, conferences and industry events, including international travel.
  • Ensuring full compliance with regional advertising regulations and other compliance standards.

Requirements

  • 2-3+ years of experience across the Affiliate channel in the gaming industry (client side or affiliate).
  • Established relationships with industry leading affiliate partners will be considered a plus.
  • Good knowledge of the affiliate world in the industry - from a technical perspective, through best practices, to long-term growth.
  • Strong analytical mindset, confident in spotting opportunities for growth and with professional experience in using analytics tools (NetRefer, Tableau/Looker, Google Analytics or similar).
  • Excellent communication and interpersonal skills, with the ability to work effectively both independently and as part of a team.
  • Fluent English is essential for this role, both written and spoken.

Preferred

  • Established relationships with industry leading affiliate partners will be considered a plus.

Benefits

  • Hybrid working - 3 days per week at the office, with flexibility for 2 days at home
  • Workation – Take your job on an adventure with our Workation benefit for up to 4 weeks per year (T&Cs apply).
  • Plenty of time to recharge – 28 days of paid leave, plus all public and bank holidays in England.
  • Invest in your future – We match pension contributions up to 6%.
  • Comprehensive healthcare – BUPA coverage, including pre-existing conditions, plus a cashback plan for dental, optical, and other treatments.
  • Wellbeing allowance – £250 annual allowance for you to invest in your health and wellbeing (T&Cs apply).
  • A great workplace experience – Talented colleagues, free onsite parking, complimentary snacks and drinks, Monday breakfasts, and Friday lunches.
  • A social culture you’ll love – Regular opportunities to attend sporting events throughout the year, plus a quarterly team budget for even more fun.
  • Support for growing families – Up to 6 months of full pay for maternity leave.
  • Stay active & save money – Cycle-to-work scheme and gym discounts.

Marketing Team

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