Advertising Manager (PPC)

London, UK (On-site)

£50K/yr – £60K/yrMid Level3+ years expFull time

Posted 15 hrs ago

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Job Summary

Lead and own UK, Europe and USA PPC and digital advertising strategy and execution across marketplaces, with daily spend control, campaign analysis, and cross-functional collaboration to drive ROI.

Own the strategy and optimization of campaigns across Amazon and other channels
Present insights to stakeholders and drive growth opportunities

Job Description

Responsibilities

Help develop strategy for and lead execution of UK, Europe and USA Amazon PPC activity (Sponsored Products, Sponsored Brands and Sponsored Display), Paid Search, Paid Social, other marketplaces and digital activations.
Setup, monitor and optimise PPC campaigns (Amazon, other marketplaces, Search, Social).
Support our DSP partner with the aligned execution of our full funnel advertising strategy.
Daily control of ACOS and spend across multiple accounts.
Run post-campaign analysis and reporting on campaign effectiveness / performance.
Build AMC insights and audiences to support new-to-brand and retargeting campaigns.
Liaise with different internal departments to maximise campaign return on investment.
Implement Amazon Advertising strategies including new product launches, brand building and test and learn activities.
Run campaign audits and review data to identify any new growth opportunities.
Present reports to different stakeholders within the business.

Requirements

Minimum 3 years of experience managing and activating Pay Per Click / Amazon Sponsored Products / Paid Search campaigns.
Trading (Brand side) experience with a strong commercial mindset and acumen is essential. Able to demonstrate a history of delivering strategic and profitable campaigns.
Experience with Amazon DSP, TikTok, social commerce, social and other digital activations would be advantageous.
Strong knowledge of using tools such as Google Ads, Semrush, Pacvue, Skai, Helium 10, Keepa, AMC etc.
Strong knowledge and understanding of advertising on marketplaces.
Strong analytical skills in order to fully optimise campaigns and ensure maximum return on investment (ROI).
Excellent communication skills.
Confident and comfortable producing and presenting reports to stakeholders (of various levels of seniority) within the business.
Ability to research, identify and propose new opportunities to drive growth.
High levels of attention to detail.

Preferred

Experience with Amazon DSP, TikTok, social commerce, social and other digital activations would be advantageous.
Interest, knowledge or experience working within the technology or computer hardware sectors would be a plus.

Integral Memory Plc

Founded in 1989, Integral has been at the forefront of innovation, consistently pushing the boundaries of what's possible in data storage. With a commitment to excellence, we have become a leading manufacturer of a comprehensive range of digital memory products, including cutting-edge SSDs, versatile memory cards, reliable USB drives, and high-performance RAM modules. At Integral, our vision is to empower individuals and businesses with seamless access to their digital world. We believe in the transformative power of efficient memory & data storage, and our products are designed to enhance the performance, reliability, and accessibility of your digital assets. Integral takes pride in providing not just products but promises through our commitment to delivering reliable and tested memory solutions. Our motto, "Performance You Can Trust," reflects the foundation of our philosophy. Every Integral product is meticulously crafted, rigorously tested, and of the highest quality.

Founded in 1989

GBR

81 employees (13 in marketing)

www.integralmemory.com