VP of Growth Marketing

Maidstone, Kent, UK (Hybrid)

Salary Not AvailableSenior LevelFull time

Posted 3 weeks ago

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Job Summary

Own end-to-end agency sales with autonomous pipeline management, outbound prospecting, high-stakes pitches, pricing control, and CRM discipline to protect margins and drive sponsor deals.

  • Own end-to-end Pipeline from first contact to close with total autonomy.
  • Lead outbound and senior pitches to high-value C-suite prospects and sponsors.
  • Protect margins through pricing discipline and CRM-driven process improvements.

Job Description

Responsibilities

  • Own the Pipeline: Direct the full end-to-end sales journey from first contact to closed deal with total autonomy.
  • Outbound Strategy: Build and execute your own proactive outbound strategy, leveraging LinkedIn and industry intelligence to cultivate relationships with high-value, ideal-profile clients.
  • Lead Senior Pitches: Mastermind and deliver high-stakes pitches with authority, shaping compelling commercial narratives and aligning internal delivery teams.
  • Smart Qualification: Apply sharp commercial judgment to inbound enquiries, ruthlessly prioritizing internal effort toward the highest-converting opportunities.
  • Protect the Margin: Own pricing and commercial strategy within all proposals, ensuring value is undeniably demonstrated while agency margins remain protected.
  • Set the Standard: Manage the CRM as a strategic tool and contribute directly to the agency's overall process, best practices, and positioning.
  • Aspiration Digital — Sponsorship Sales: Proactively identify, approach, and secure corporate sponsors aligned with the national growth of the Aspiration Digital conference.
  • Manage sponsor relationships end-to-end, from initial outreach to agreement and activation.
  • Thought Leadership & Market Insight: Work with the Marketing Director to shape outreach programmes (campaigns, webinars, events).
  • Lead by example as a voice of authority, contributing to blogs, guides, reports, and podcasts to strengthen Reflect Digital’s profile in the performance marketing space.

Requirements

  • Proven Agency Sales Record: Deep experience managing a pipeline and closing high-value deals independently in a B2B agency or services environment.
  • Senior Gravitas: Exceptional written and verbal communication skills; you are comfortable commanding the room and advising C-suite prospects.
  • Sharp Commercial Acumen: The ability to think strategically about pricing, value propositions, and margin protection.
  • Performance Marketing Knowledge: A solid, credible understanding of performance marketing to ensure instant trust with sophisticated prospects.
  • Proactive Mindset: A natural hunter who thrives on autonomy, builds rapport effortlessly, and sets a high bar for excellence
Reflect Digital logo

Reflect Digital

4.2 Glassdoor

We are part of The Human First Collective, alongside LAB and Aspiration Digital.Reflect Digital is the digital marketing agency your customers will thank you for hiring.Putting our client’s customers first, we partner with ambitious global brands across eCommerce, travel, property, and charity sectors, helping them move towards true customer centricity. By leveraging human insights and psychological nudges, we optimise strategies to unleash digital performance, drive revenue growth, and deliver exceptional customer experiences.We understand that end-customers don’t care which channel delivers their solution. Success comes from delivering the right message, at the right time, in the right place, with enough trust and relationship built to drive action or conversion. A deeper understanding of your customer’s journeys, drivers, and motivations is essential to achieving exponential growth.Since our founding in 2011, we’ve been recognised with numerous awards, including Employer of the Year and Best Integrated Campaign 2022 with Nido Student, reflecting our commitment to both our team and to delivering truly strategic campaigns for our clients.Our expertise includes:Human Behaviour, Search Marketing, Marketing Strategy, Paid Media, Paid Social, Customer Experience, SEO, Digital PR, and Creative Design.

Founded in 2011
Maidstone, England, GBR
54 employees (34 in marketing)
74% recommend to a friend

Traffic Signals

Monthly Visitors
21.2K
Traffic Source Mix
Search
45.9%
Direct
36.7%
Referral
10.1%
Social
4.3%
Paid
2.3%

Headcount Trend

Current headcount: ~54

Marketing Team

Marketing Team Size
32 (59% of company)
Marketing Roles Posted (Last 30 Days)
2