Responsibilities

• Monitor online conversations
• Participate in online conversation via posts to build brand visibility and thought leadership
• Creatively and proactively assist the brand’s and your Digitas team in the development of social strategies, playbooks, etc.
• Serve as the initial point of contact for inbound requests from the social client team
• Identify, analyze issues, patterns and trends in in the client landscape and with brand agnostic digital trends
• Create and ideate, every. single. day.
• Establish benchmarks for metrics and develop a reporting schedule including recommendations
• Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising the social media campaigns
• Identify and engage advocates/influencers
• Proactively escalate and communicates issues, observations, opportunities, and insights to the appropriate client team

Requirements

• A 4-year degree and 1 to 3 years working in digital and/or communications
• Experience living in the social media universe—you’re in-the-know on YouTube, Reddit, Tumblr, Pinterest, Instagram, Facebook, Twitter, blogs, etc.
• Excellent research and writing skills—and the ability to create smart content quickly
• A passion for blogging, microblogging and Facebooking – or just creating content in whatever platform you favorite
• A strong understanding of marketing strategy, particularly feed marketing
• Experience sourcing and managing content development and publishing
• The ability to back up great creative ideas with sound analytical reasoning
• Willingness to travel – you’re open to new places, new faces and new idea

Preferred

• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.

Benefits

• Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.