Social Media Manager (Paid & Organic)

London, UK (Hybrid)

$46K/yr - $57K/yr (Est.)Mid LevelFull time

Posted 2 weeks ago

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Job Summary

Own social strategy and content production for a five year plan, tying engagement goals to platform analytics and audience insights.

Own social strategy and content production aligned to the five year strategy and Engagement objectives.
Audit channels, benchmark performance, and implement prioritized improvements.
Plan, deliver and optimise paid social campaigns and monitor analytics to refine targeting.

Job Description

Responsibilities

Develop a social media content strategy that supports the RSM’s new five year strategy, and Engagement objectives.
Audit our social media channels to benchmark current performance and outline clear, prioritised improvements.
Plan, produce, edit and curate high quality, engaging content
Create content calendars that align with market trends and audience interests
Monitor, analyse and report on performance across all platforms
Use platform analytics to understand what is and is not working
Grow and engage the right audiences for the RSM
Use audience segmentation and insight to refine targeting
Plan, deliver and optimise paid social campaigns

Royal Society of Medicine

2.7 Glassdoor

The Royal Society of Medicine is a leading provider of continuing learning to healthcare professionals. Our vision: better healthcare for better lives.If you have an interest in medicine and healthcare, want to connect with your community and access a raft of career and learning opportunities – then the RSM is for you.

London, England, GBR

421 employees (27 in marketing)

www.rsm.ac.uk

37% recommend to a friend