Social Media and Influencer Executive

Cleckheaton, Bradford, UK (On-site)

Salary Not AvailableEntry LevelFull time

Posted 1 month ago

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Job Summary

Own social content and influencer PR execution for beauty across Instagram and TikTok, turning trends, analytics, and creator partnerships into measurable engagement and growth.

  • Content ownership: plan and deliver on-brand posts, stories, reels, and TikToks while aligning to a calendar and briefs.
  • Influencer & PR: manage creator relationships, gifting, PR campaigns, and box initiatives with measurable impact.
  • Analytics and optimization: track engagement, growth, and conversions to continuously refine tone, format, and distribution.

Job Description

Responsibilities

  • Creating visually engaging, on-brand content across Instagram and TikTok, including posts, stories, reels and TikToks
  • Supporting the planning and execution of a dynamic content calendar
  • Staying ahead of trends, platform updates and algorithm changes to maximise reach and engagement
  • Managing influencer relationships, coordinating gifting and executing PR campaigns
  • Planning and delivering PR boxes, tracking their performance and campaign impact
  • Analysing KPIs such as engagement, growth and conversion, using insights to optimise strategy
  • Writing engaging copy across social, blog and website channels

Requirements

  • Deep understanding of Instagram and TikTok, including trends and platform mechanics
  • A strong creative eye with a passion for beauty and storytelling
  • Experience creating high-quality, platform-specific content
  • Confident copywriter with the ability to adapt tone of voice
  • Detail-oriented with a focus on quality across content
  • Strong communicator who thrives in a fast-paced, collaborative environment
  • Comfortable using analytics to measure and improve performance
  • Highly organised with excellent time management
Justmylook logo

Justmylook

Justmylook is one of the UK's fastest-growing beauty retailers. Since launching in early 2015, we have rapidly grown and now proudly present a range of over 15,000 products from 450+ prestige brands, including industry icons such as ghd, Redken and Dermalogica to cult brands like Hair Syrup and CosRx.From salon-exclusive hair care ranges to on-trend cosmetics, we're trusted by millions of beauty lovers to deliver cutting-edge products directly to their doors!

Founded in 2015
Cleckheaton, England, GBR
22 employees (6 in marketing)

Traffic Signals

Monthly Visitors
2M
Monthly Google Ads Budget
$12
Traffic Source Mix
Search
51.8%
Direct
40.1%
Referral
5.3%
Social
2.1%
Paid
0.6%

Headcount Trend

Current headcount: ~22

Marketing Team

Marketing Team Size
5 (23% of company)