Responsibilities

• Help develop repeatable content formats for TikTok, Reels, Instagram, and Pinterest.
• Bring trend-aware ideas that feel right for Original Duckhead.
• Support the planning of weekly content across organic social channels.
• Think creatively about how we make umbrellas feel more cultural, desirable, and relevant.
• Track what is working and help turn strong ideas into repeatable formats.
• Create and edit simple short-form video content for TikTok and Reels.
• Identify social trends, sounds, formats, and storytelling angles that could work for the brand.
• Help us build a stronger, more consistent TikTok presence.
• Capture content around product launches, campaigns, shoots, office moments, and everyday brand activity.
• Be comfortable appearing in content occasionally where relevant.
• Help build a warmer, more engaged community around Original Duckhead.
• Support Instagram comments, DMs, and community interaction in our brand tone.
• Spot customer stories, creator content, press mentions, and cultural moments we can amplify.
• Help make our social channels feel more alive, responsive, and connected.
• Help identify creators, tastemakers, stylists, editors, and brand-aligned people to work with.
• Support outreach, gifting, seeding, and relationship tracking.
• Bring ideas for collaborations, UGC, paid partnerships, and organic creator content.
• Track creator activity and help identify what is driving engagement, reach, and brand relevance.
• Help grow Pinterest as a discovery channel for the brand.
• Create and organise boards, pins, and product-led content that supports brand storytelling and product discovery.

Requirements

• Experience in social, content, creative production, community, or brand marketing.
• Strong taste level and a good eye for what feels current.
• A genuine understanding of TikTok, Reels, Instagram, Pinterest, and social-first storytelling.
• Comfortable filming, editing, and creating content.
• Comfortable being on camera.
• Strong writing skills and an instinct for brand tone of voice.
• Organised, proactive, and able to keep momentum in a fast-moving team.
• Interested in fashion, lifestyle, culture, design, gifting, and brand building.
• Happy working in a small, growing business where the role is creative but also hands-on.
• London-based and comfortable working from our Clapham office.

Preferred

• Interested in fashion, lifestyle, culture, design, gifting, and brand building.